if 
     
    
   
   
    
     4141 SQ 
     
    
   
   
    
       
     
        
     
    
   
   
    
     ..... ..e.. .,.c-... 
     
    
   
   
    
       
     
    
   
   
    
     T YOU'LL BE GLAD 
     
    
   
   
    
     :ibLr4AN ":2 
     
    
   
   
    
     Your look for play or leisure - - - "deceptively casual, with 1 
     
     special air of good fashion planning. You'll achieve the look 
     
     easily when you choose from our summer-perfect array of Cole 
     
     of California Swimsuits and Sundresses. These sre just right for 
     
     yacatjon time - - - do hurry in and make your selections. 
     
    
   
   
    
     xx 
     
    
   
   
    
        
     
          
     
         
     
           
     
           
     
    
   
   
    
       
     
        
     
    
   
   
    
     "Cole" SWIMSUIT 
     
    
   
   
    
     Mat impii RI lite-tienchthis summer in this long IIIINO, tull skirted swimsuit with bum 
     
     in ”innvr SH'aIPR)i ' Ind ribbon Dining at bustline. Made oi cotton satin in red and white 
     
    
   
   
    
     print. 
     
    
   
   
    
     "CoIe" SWIMSUIT 
     
    
   
   
    
     skirted swimsuit with stsndsup ruff hrs. "Inner Strstegy" brs built in. Shsntung print 
     
     cotton satin. Tested for swimmohtlity therefore will not has. lies the finest of workmnnr 
     
     lhip. 
     
    
   
   
    
     O MATCHING BEACH COAT . . . . . . . . . . . . 12.95 
     
    
   
   
    
     "CoIe" SWIMSUIT 
     
    
   
   
    
     Beautiiul printed cotton satin makes this lovely sheath swimsuit with torso shirring and 
     
     slulldrup curt bra. tins Cole's exclusive "inner Strategy" brs for the perfect fashion right 
     
     bmliine. Sizes 10-16. Blue or (old. 
     
    
   
   
    
        
     
    
   
   
    
         
     
    
   
   
    
     12.95 
     
    
   
   
    
     1 2.95. 
     
     -I  .95 
     
    
   
   
    
       
     
             
     
         
     
         
     
           
     
    
   
   
    
     suumusssss by "Cole" 
     
    
   
   
    
     This Cole of California Sundress is made of Everglaze 
     
     cotton satin. Hu stand-up cuff nt bra, princess lines . 
     
     with elasticized shirring at back. 
     
    

    
     Matching bolero. White floral 
     
    
   
   
    
     5.00. 
     
     print. 
     
    
   
   
    
     This lovely princes styled sundress has a round necli 
     
     with velvet bow trim and is made 0 
     
     of beautiful everglaze tie -silk 5 ' 0 
     
    
   
   
    
     print. Brown. Size 16. 
     
    
   
   
    
       
     
    
   
   
    
        
     
    
   
   
    
     ()lClIlIll)I:I1rlX 
     
    
   
   
    
     PRINTED 
     
    
   
   
    
     TOWELS 
     
    
   
   
    
     Now is the time to not ready for the 
     
     bench with one of our large. bright oh- 
     
     sorbent beach towels. Mode of good oust- 
     
     ity clouly looped cotton terry. Size 
     
     36 x 54. 
     
    
   
   
    
     TOWELS 
     
    
   
   
    
     Extra large i-triprd terry hoarh towels 
     
     mails from medium weight absorbent cot- 
     
     ton terry. Multicolored striped, firmly 
     
     hemmed ends. 
     
    
   
   
    
        
     
    
   
   
    
     STRIPED 
     
    
   
   
    
     beach towels. 
     
    
   
   
    
     Size 80 x 60. 
     
    
   
   
    
     TOWEIING 
     
    
   
   
    
     Terry toweling by the yard. suitable for 
     
    
   
   
    
     other household uses. Comes in s medv 
     
    

    
     Ium weight closely looped cotton terry 
     
    

    
     with snorted color coin spots. 86" 
     
     . 
     
    
   
   
    
     TERRY 
     
    
   
   
    
         
     
    
   
   
    
     hsthroom curtains and 
     
    
   
   
    
        
     
    
   
   
    
     -. ..q...... .-... 
     
    
   
   
    
     Overnlto 18" 
     
    
   
   
    
     Weekend 21" 
     
    
   
   
    
     10.95 
     
    
   
   
    
     Pullman '24” 
     
    
   
   
    
     12.95 
     
    
   
   
    
     Trsh Case 
     
    
   
   
    
        
     
       
     
         
     
    
   
   
    
         
     
    
   
   
    
         
     
           
     
           
     
             
     
           
     
             
     
           
     
          
     
    
   
   
    
     To  NOT ALLLUGGAGE IS EXPENSIVE! 
     
    
   
   
    
       
     
    
   
   
    
     acoNoMv IUGGAGE 
     
    
   
   
    
     "-1:.r'-.. ts...-'--i... ..-:.-.:.-'.':'..'i-'-',...,.. we 
     
    
   
   
    
       
     
       
     
    
   
   
    
     9::-..-.:.:-.5 -"-'............  
     
    
   
   
    
        
     
    
   
   
    
     :4" x 141,4" 1 8” 
     
     6.98. 
     
     A , t 
     
    

    
     ss-.3 1!” 2 Its”