x  i 
     
     ll- ; i"  .. ' 
     
     34. . .'lliis Christmas and for many Cristmtisos 
     
    
   
   
    
     to come you and your family will enioy YOUR 
     
     3eatZ??&tZlVeaI PHIlC0 roiiiorwitii new worlds of 
     
    
   
   
    
     entertainment always at your fingertips 
     
    
   
   
    
       
     
        
     
        
     
         
     
         
     
           
     
       
     
         
     
        
     
            
     
    
   
   
    
     PHILCO MODIL '753' - 
     
    

    
     (illustrntcd) is unsur- 
     
    

    
     passed in distinctive 
     
    

    
     cabinetry. tone. and perform- 
     
    

    
     ance. The luxurious cabinet 
     
    

    
     emhntlies magnificent panels 
     
    

    
     nfhighly prized Africnn Crotch 
     
    

    
     : i Malmgnny or Genuine Walnut 
     
    

    
     n  I gr.-iininiz. Standard Broadcast 
     
    

    
     2 anti Shnrt Wiave Bands. plus 
     
    

    
     new Philm 3-speed Automatic 
     
    

    
     - ,' RCC(7fll (Ihnngcr; plays 12 ten- 
     
    

    
     'l inch or it) twelve-inch 78 
     
    

    
     R.P,M. rccnrtiinizs, up in four- 
     
    

    
     teen Hi -i or 45 R.P.M. records; 
     
    

    
     Just one loading can give you 
     
    

    
     five hiiurs of Continuous music. 
     
    

    
     New aiipcrheteriidine Circuit 
     
    

    
     with 'l'uncLl R.i7. Stage, 3-Gang 
     
    

    
     Cundcmcr. eight Philm tubes 
     
    

    
     : . . truly the finest console 
     
     Combination ever built. 
     
    
   
   
    
     459.50 
     
    
   
   
    
       
     
    
   
   
    
     OU can make Christmas a lasting ioy. Have Santa bring the family 
     
    

    
     a grand new Philco Radio or Phonograph Combination. Enloy for 
     
     the first time the full range of harmonics. The true character and timbre 
     
     of every instrument you hear from your recordings is interpreted faith- 
     
     fully by Philco's amazing new 3-speed Record Changer. It plays all 
     
     records, all sizes, up to five hours of continuous recorded musici 
     
    
   
   
    
       
     
    
   
   
    
            
     
       
     
       
     
       
     
       
     
        
     
         
     
        
     
         
     
          
     
             
     
          
     
           
     
        
     
                  
     
             
     
         
     
       
     
       
     
    
   
   
    
     Explore new fields of entertainment with a Philco Multiwave radio. Tune 
     
     in Fishing Fleets, Aircraft, Ships at Sea, Police Calls, and many other 
     
     exciting Short Wave frequencies. Of all the gifts that Santa brings, 
     
    
   
   
    
     Philco will be the number one choice. 
     
    
   
   
    
         
     
    
   
   
    
     The Pl-IILCO Multiwave Radio 
     
     with SPECIAL SERVICE BAND 
     
    
   
   
    
     4 y -. 
     
    

    
     ' rim biting”! 
     
     unslrs ISNING FLIIT 
     
    

    
     ' ' . 0 Here's a whole new world of radio entertainment and education at your fingertips! Yes, in 
     
     addition to superb standard reception, Phllco Muitlwave Radio brings you dramatic emergency 
     
     police calls . . . the thrilling hunt ot the tlshtng tleets . . . the spine-tingling 505 of a ship In 
     
     distress . . . the breathtaking landings of aircratt in fog and storm . . . emergency flashes from 
     
     Civil Defense authorities . . . and many more exciting short wave cells. All yours, tor no more 
     
    
   
   
    
     6 
     
     o& 
     
     e 
     
     than ordinary radios without this tascinatirig extra service. Only Phlico has itl - g 
     
     in 
     
     O 
     
     o 
     
    
   
   
    
            
     
    
   
   
    
     um.-..... ...c.m  H . PHILCO MOBIL '15'I' , suisco Moon Inst 
     
    

    
     puylco 4iI52rygD- - i puuco l1.,l..R l d ' , g- . . Advlntdd ' exquisite . A fmtm ..u 1 t s 
     
     3 llYlinl Ind su rb isiirtltgdrrhf rind Specisl S0fViCe.gfl3lI:tf(fr:'il: ctliirtiicnastifigffssggmitielitrdiii-ll bum” hm”. la." ii" ”9'"'":' 113:. '?Yl?:z 
     
     once with Specis service Bend. tlorseous csbinet styled in the brmidcsst Plul Spetiisl Service 5"r"d "C9"! ch""" ""' ”'5"P9' "Nd Chin rs 
     
     ' Csbinct in Msmon, Ivory. mood of tomorrow. Ebony Ind -Bend in Ebony or Ivory Plsstic P'h lco Mm W". Swcm 3." 10"! ind I50" W"! 1151.0- 
     
     Tengerine or Forest i Swedish Red : 3 : : . Cebitiet: : : s I I : ; .   golastlnsdudggzrg; Tlmhd n"- 3"” "id 5'31”! 
     
     ' . svsilsbls n Wslnut. Powerful ;. iO,,":,"i':d;f: 
     
    
   
   
    
      54-95 R 69-95 69.95 
     
     wt it my riiuco NOW!   
     
    
   
   
    
     Superb reception 
     
     of t-egulsr radio 
     
     (boost, sissy riioitols ,,,,,,,,,,,,,,,u,,,,, 
     
     cinsting Special 
     
     34  Service Broad. 
     
     I costs, in sdt-stnstic 
     
     new dcebirgt do- 
     
     n ne in stood 
     
    

    
     up sstlc. 
     
    
   
   
    
     (jiimirv  it 79-95 
     
    
   
   
    
     mi-Mnt msnei sponsor; tio eny.Dimerisions-339(' 
     
     .i:2:::i2."i'saW-”1i”- ':2iz.:.:r:1'; 
     
    
   
   
    
     la d0Ipasitst:.:  g  
     
     A . . . COMMERCIAL E0lllPllEllT LIMITED 
     
    
   
   
    
     . new Office -- Saint; John, N. is. , 
     
     Branches In: Moncton, lleillex, New Glasgow, Truro, Sydney. 
     
    
   
   
    
               
     
    
   
   
    
     iennco 
     
    
   
   
    
        
     
    
   
   
    
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