Lil: qoouuwuy now Bel Air Sport Coupe with Body by Fisher. 
     
    
   
   
    
     JUST OUT AND JUST WONDERFUL! 
     
     SEE THE 957 CHEVROLETTODAY! 
     
    
   
   
    
     rrs SWEET,SMO0TH AND SASSY! 
     
    
   
   
    
     Chevy goes em all one better-1,cith a daring new departure 
     
     l in design (looks longer and lower, and it is I ), exclusive new 
     
     Turboglide automatic transrrzission with triple turbines, a new 
     
    
   
   
    
     V8 and a bumper crop of new ideas including Fuel Ilyectionl 
     
    
   
   
    
       
     
    
   
   
    
     I Evnozsr 
     
    
   
   
    
     -(sing: shah-payaamaeer m up. 
     
     aims: elm avdlnbh at am cool.) 
     
    
   
   
    
       
     
    
   
   
    
     ---ac--. -------------- ---------""e"e-'--'-G---vi-on-fjnly  Chevrolet dealer;   display this fhmnus trademark ------------------------------- --- ------- .7 ...... -.'-'P..'.. 
     
    
   
   
    
     I 
     
    
   
   
    
     New right down to the wheels it rolls on - that's 
     
     the 37 Chevrolet! 
     
    
   
   
    
     By now you know it's new in style. But treat your- 
     
     self to another look. Let your. eyes linger on that 
     
     stylish new bonnet. that daring new grille. the 
     
     deeply hooded headlights, the saucy new slant of 
     
     those High-Fashion rear fenders. Chevy's new 
     
    
   
   
    
     . and Chevy shows it all over! It's longer and lower 
     
    
   
   
    
     for '57. And Chevroletls new in lots of ways that 
     
     don't show up in our picture. lt'snew in V8 power 
     
     options that range up to 245 h.p." Then, you've 
     
    
   
   
    
     ' a chobeof  auto-atic drives as extra-cost 
     
     optimt There's fun" even me: Powerglide - and ' 
     
    
   
   
    
     3 . 
     
    
   
   
    
     v 
     
    
   
   
    
        
     
    
   
   
    
     new, nothing-like-it Turhoglide that hrlngs you 
     
     Triple-Turbine takeoff and a new Rowing kind of 
     
     going. It's the only one of its kind - the newest. 
     
     sweetest, smoothest automobile of them all! 
     
    
   
   
    
     NOW - I"(XEI. lVJI:'("l'I()N ()I-l'IiRI:l) 
     
    

    
     FOR THE FIRST TIMI?! ' 
     
    

    
     Grcalcsl cngine advance since mctltcml valves! 
     
     Chevrolet engines with Ramjet fuel injection. 
     
     available at extra cost in the Con-ctte and passen- 
     
     ger car models. deliver up to 283 h.p. Come see 
     
     the new car that goes 'em all one better e- the new 
     
     1957 Chevrolet! 
     
    
   
   
    
       
     
    
   
   
    
     Una new Bel An 4000! Sedan - one of 20 shiling new Chsmu. 
     
    
   
   
    
     aggwn lmorons LIMITED   
     
    
   
   
    
     at  .. e h  V , t  Durban A U  
     
    
   
   
    
         
     
    
   
   
    
     h