Students
      promote
      products
     
    
   
   
    
     
      MONTREAL
      (CUP)
      —
      Private
      companies
      have
      come
      up
      with
     
     
      an
      innovative
      strategy
      to
      market
      their
      products:
      get
      students
      to
      do
     
     
      it
      for
      free.
     
    

    
     
      As
      part
      of
      a
      “National
      Challenge”
      involving
      Canadian
      universi-
     
     
      ties,
      a
      group
      of
      McGill
      management
      students
      are
      promoting
      Levi's
     
     
      jeans.
      The
      students
      volunteer
      their
      services
      “to
      work
      with
      the
     
     
      business
      community,
      and
      gain
      skills
      required
      for
      working
      in
      the
     
     
      field
      of
      public
      relations,”
      according
      to
      a
      written
      statement
      by
     
     
      McGill's
      marketing
      club.
     
    

    
     
      Noting
      the
      amount
      of
      free
      publicity
      corporations
      were
      getting,
     
     
      some
      students
      questioned
      the
      motivation
      behind
      this
      so-called
     
     
      Campus
      Challenge
      For
      Charity.
     
    

    
     
      “T
      think
      it’s
      wrong
      for
      private
      companies
      to
      use
      McGill
      students
     
     
      and
      student
      facilities
      as
      a
      cheap
      way
      to
      advertise
      a
      product,”
      said
     
     
      Ziad
      Rouag,
      an
      economics
      student.
     
    

    
     
      Club
      members
      are
      not
      about
      to
      give
      up
      what
      they
      consider
      a
      fun
     
     
      learning
      experience.
     
    

    
     
      “This
      is
      a
      chance
      for
      us
      to
      learn
      about
      the
      business,”
      said
      Rhonda
     
     
      Sherwood,
      a
      participant
      in
      the
      Levi's
      challenge.
      “It
      allows
      us
      to
      put
     
     
      the
      theory
      we
      learn
      in
      the
      classroom
      into
      practice.”
     
    
   
   
    
     
      Thank
      You!
     
    

    
     
      The
      UPEI
      student
      Union
      would
      like
      to
      express
      our
     
     
      sincere
      thanks
      to
      Little
      Cristos
      and
      Pizza
      Delight
      for
     
     
      donating
      pizza
      to
      feed
      the
      participants
      after
      the
      thirty
     
     
      hour
      famine.
      The
      participants
      raised
      money
      in
      aid
      of
     
     
      World
      Vision
      Canada.
      Both
      Little
      Cristos
      and
      Pizza
     
     
      Delight
      helped
      make
      this
      year's
      event
      sucessful.
     
    
   
   
    
     
       
     
    
   
   
    
     
      Display
      Your
      Diploma
     
     
      and
      Graduation
     
     
      Picture...with
      Pride
     
    
   
   
    
     
      *
      High
      quality
      polished
      brass
      frame
     
    

    
     
      *
      Handsome
      dark
      green
      matte
     
    

    
     
      *
      Embossed
      in
      gold
      with
      UPEI
      coat
      of
      arms
     
     
      *
      Significant
      cost
      saving
     
    
   
   
    
     
      To
      reserve
      your
      diploma
      or
      photo
      frame,
     
     
      complete
      the
      form
      below
      and
      return
     
     
      with
      payment
      to:
     
    
   
   
    
     
      Alumni
      Office
     
    

    
     
      550
      University
      Avenue
     
     
      Charlottetown,
      PEI
     
    

    
     
      C1A
      4P3
     
    

    
     
      Telephone
      (902)566-0615
     
     
      Fax
      (902)566-0420
     
    
   
   
    
     
      NAME
     
    
   
   
    
     
       
     
    
   
   
    
     
      ADDRESS
     
    
   
   
    
     
       
     
    
   
   
    
     
      POSTAL
      CODE
      Sa
     
    
   
   
    
     
      DATE
     
    
   
   
    
     
       
     
    
   
   
    
     
      SIGNATURE
     
    

    
     
      VISA
      CARD
      #
     
    

    
     
      MC
      CARD
      #
      :
     
     
      EXPIRY
      DATE
      —
     
    

    
     
      CHEQUE
      PAYABLE
      TO
      UPE/
      ALUMNI
     
    
   
   
    
     
      Qty.
      Description
      Be
      les)
     
     
      14x
      18
      diploma
      49.95
     
     
      __
      sd:
      x:*14
      diploma
      "34.95
     
     
      lila
      ie
      11x14
      (8x10
      photo)
      34.95
     
     
      __
      8x
      10
      (5
      x
      7
      photo)
      24.95
     
     
      Sub-total
     
     
      Insured
      shipping
      &
      handling
      $7.50
     
    
   
   
    
     
      Canadian
      residents
      -7%
      GST
     
     
      PEI
      residents
      -
      10%
      PST
     
    
   
   
    
     
      TOTAL
      =
     
    
   
   
    
     
      1992
      graduates
      and
      on-Island
      alumni
      may
      pick
     
     
      up
      their
      orders
      following
      Convocation
      on
      May
     
     
      10.
      11
      and
      12.
      Sample
      frames
      on
      display
      1h
     
     
      Robertson
      Library,
      The
      Bookstore.
      The
      Barn
      or
     
     
      at
      the
      Alumni
      Office,
      2nd.
      floor
      Main
      Building
     
    
   
   
    
     
      A
      Service
      of
      your
      Alumni
     
     
      Association.