"4 V :4 ._j,.. 44 
     
    
   
   
    
        
     
    
   
   
    
     rule’ Canadds ""°'5h¢lY luvoutemo 
     
    
   
   
    
     W c°me5  
     
    
   
   
    
       
     
    
   
   
    
     witl1tI1°   ~ -   ,   
     
       IS exclusive chinaware Inside! 
     
    
   
   
    
             
     
    
   
   
    
     j Start collecting  chinaware today! 
     
     Here’s how to build complete place” settings: 
     
    
   
   
    
     Inside every King-Size Premium Tide . . . you will 
     
     find either a Dinner Plate (#1) or Soup Bowl (#2). 
     
    

    
     If you wish, you may obtain one dinner plate plus 
     
     one soup bowl by sending in a box top from a Giant- 
     
     Size Premium Tide and $1.00. You’ll find complete 
     
     mailing instructions on the back of the package. 
     
    

    
     But most important—-from the first time you use 
     
     ‘Premium Tide, you’ll see what a difierence there is in 
     
    

    
     ‘leanness. Yes, Tide-clean is the cleanest possible clean. 
     
    
   
   
    
       
     
         
     
          
     
            
     
          
     
          
     
          
     
            
     
          
     
    
   
   
    
     Inside every Giant-Size Premium Tide . . . you will 
     
     find either a Cup (#3) or Saucer (#4) or Bread-ands 
     
     Butter Plate (#5) or Fruit Dish (#6). 
     
    

    
     ‘Don’t wait—start collecting your place settings 
     
     now. Look for the packages that say Premium Tide- 
     
     and get a piece of “Queen of Roses” chinaware in 
     
     every box you buy! You’ll be getting the cleanest 
     
     clothes possible from now on, too. . . because the 
     
     cleanest possible clean’ is Tide=clean! 
     
    
   
   
    
       
     
    
   
   
    
        
     
          
     
             
     
        
     
    
   
   
    
       
     
       
     
       
     
         
     
       
     
       
     
       
     
    
   
   
    
     k, ' 
     
     ‘*3. 
     
     :4." 
     
     r_. 
     
    
   
   
    
        
     
       
     
          
     
    
   
   
    
           
     
    
   
   
    
      Herei‘s howuctogeltliyour  service pieces: 
     
    
   
   
    
     The wonderful mailein offer below will get you these 
     
     beautiful, matching service pieces. Simply mail box tops 
     
     ‘ and money as indicated, together with your name and 
     
     address, to: PREMIUM TIDE CHINAWARE, BOX 3232, 
     
     TORONTO 1,‘ ONTARIO. ~ 7 
     
     Sugar Bowl (#7): 1 King-Size or Giant-Size PREMIUM TIDE box top plus 50¢ 
     
     Creamlr (#8): 1 King-Size or Giant-Size PREMIUM TIDE box top plus 50¢ 
     
     Vegetable Dish (#9): 1 King-Size or Giant-Size PREMIUM TIDE box top plus 75¢ 
     
     Gravy _Boat (#10): 1 King=Size or Giant-Size PREMIUM TIDE box top plus 75¢ 
     
     13" Meat Platter (#11): 1 King-Size oi Giant-Size PREMIUM TIDE box top 
     
     plus $1.00 - 
     
    
   
   
    
       
     
    
   
   
    
     IO 
     
    
   
   
    
        
     
        
     
         
     
         
     
          
     
         
     
             
     
          
     
          
     
        
     
        
     
    
   
   
    
             
     
       
     
       
     
    
   
   
    
     my 52 7;/5 
     
     CZ./54/I/E37’ czar/—/ES POSS/BLE 
     
    
   
   
    
     I.../I/VD 77-//5» 
     
     WONDERFUL C’/-///I/AM//IRE, 730/ 
     
    
   
   
    
         
     
    
   
   
    
          
     
    
   
   
    
     COMPLETE Y R CHINAWARE SET FAST...  
     
    
   
   
    
     WE P/QEM z/ I  
     
     - "   ('”’c_.e77‘l"‘-" (F9? ."’5”¥E3 A/V0 //oz/950454/v//Va 
     
    
   
   
    
     7'0o./ 
     
    
   
   
    
       
     
    
   
   
    
       
     
    
   
   
    
        
     
        
     
       
     
         
     
       
     
    
   
   
    
        
     
    
   
   
    
     . . . 1. traditional pattern designed for 
     
     gracious dining. Lovely lustrous, 
     
     hi ‘ ’ . ' 
     
     ;:a::d°.*:*:;:W° — :  new  
     
     “lid el . 8. delicate pink rose . , , 
     
     de «. esantly rimmed in 22K gold..A e . 
     
     Sign exclusively Tide’; .