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This annual Whitewear Sale is an event long looked forward
to by all our women customers and the public generally as it is one
of the greatest bargain opportunities of its ltind in the year. The
stock for'this present sale was purchased some time ago when the cost
of materials was much lower than it is today. The manufacturer, who
made up the line was anxious to keep his staff emplt yedgover the
dull season and rather than let his skilled help go he made a further
price concession to us-that is why you are offered now such really
splendid garments at such low prices. 4
Compare the Offers
If any doubt remains in your mind as to the value of the bar-
gains listed here compare articles themselves and their prices with the
best you can get at any other store or from any catalog concern in
Ersternf Canada. We believe that a thorough comparison will con-
vince you that the prices marked here are practically unbt atable.
,g W- +
Wide -
A Range of _Night Gowns I
Nightgown of longcloth, cut in kimona style, round yoke set in
with narrow torchon insertion, yoke stamped for embroider~
ing initial, sleeves and neck finished with torchon lace and
silk ribbon. White Silo price. ._-  . ... ... _ ._ _$l 00.
A dainty gown of white crepe, crinkle stripe effects, torchou lace
around neck and long sleeves, (button front.) These gowns
require no ironing after washing. White sale price... .$1.35.
Another dainty gown of whit: inull with mercerised strip-, kim-
ona cut, sleeves and neck finished with fine embroidery
edging, satin wash ribban run through embroidery. White
sale price ..... ..   . _ _ _ . . .
._ $l.95.
l\`i_g`trtgown, :t beautiful gown of white lawnsdale, square yoke,
back and front, made with binds of embroidery insertion
open design, finished with fine pin tucks and pointed em-
broidery, all over sleeves with frill of embroidery to mitch
yr-ke. White sale price... . _ _ _ .  __ _ _ . _ _ _ _ _ . _...$2.75.
A very striking gown of fine Lctwnsdale, square yoke,~back and
front, of linen torchon lace, insertion and embroidery bead-
ing, short sleeves with insertion beading set in and finish d
with lace to match, caught with two rows of wash satin rib-
bon. Sale price.  _ . .. .. _ _ _ _ _  $4.25.
See our other gowns, White Srl-: prices $2 25, $2.50 and.._$3_75,
L __
_ ` W
- 3 fagzgs in Princess Slips
Princess slip, longcloth, yoke (front only) of wide embroidery ‘
insertion dainty design, 14 inch flounce of embroidery tr
match, silk ribbon dra vs and edges of Val. lace. White ‘
sale price... . . . . . . _ . _ . . . _ _ . .
 .   ._ _ $2.95
Princess slip, fine nainsook, yoke, back and front, of embroidery
insertion open desigru silk draws edged willr Val. beading,
16 inch muslin ilounce showing ht c tucks, insertion set in
and embroidery to match. White sale price, . _ _ , _ _ $5 50
See our Princess slips, white sale price _ _ _ _ . _ . _ . _ $4.25
Not Been Forgotten
The little tots have been remembered with
equafl attention at this big annual sale. Here is the
roo _
P DRAWERS choice from entire stock during
the whitewear sale at 20|: and 35c according to
qualitv- _
SKIRTS during the whitewear sale will po at
39c and _ _ ._ .....  . ._ _ _. ,_ ._,_.,__6'¢_
NIG HTGOWNS a particularly fine lint-, will ~
go at-580 and 75c while this sale is on.
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""' __-~.,,.»°f ' " are worth ,gofug miles to secure. Back, of the really high-class, well-
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,\ _:___  lé.\ _ f _ ase. A ma 1 order shoppers are accor c the same prompt and
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tjiyv _Sia. er ~¢.
' S   ample proof in' the past that when the firm "of
ltioorg&  -' l _ _advertiae,special prices on anypsale that the bargains
made _¢ gitrmcnts that are offered at this -sale and the _nn-
usually low prices atwhich they are marked, stands our, binding
guarantee that if any article sold doesn't come up to our claims it
may be returned to us andyour money will be refunded in full. _
Send the Coupon 
-1 -If you cannot call in person or cannot send anyone tothe store
mail. your. order- you will be sure of getting sitisfaction in either
onrteous attefntiougir en personal shoppers and in every case the or-
ment for your convenience. Use it.
_ . . ders received by mail are filled and returned the day- your order
 ~ , _,__/1 /L__.;;;;§1_f,_a rrachis us. There’s a coupon attached to the foot of this advertises
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Here, Are Some of the
 Cfioicest Bargains"
Trooped Together for Prompt
Selection.
No. 7 Spe:ial CORSEF COV-
ER. This garmer t is inade of
white cotc- n, 'with embroi tery
yoke lu |`oiu‘, fini~h fl round
yoke atd sleeves vi h ne .t
embroidery bearlzrrg, caught
with narrow wash ribbon All
sizes. Reguar p it~e4,c White
safe rrice .`._. . _. _ _ _ 29c
No. 9 Corset over A fine white
cot ou is used ii tnakirg up
this garurert, th: yoke (front
on'~) is of dainty enrtro dery
` imert on fi i htd r on nd
slte\es an.l n ck wi lr iern-
biodery edging taught with
wash ribbon. All szes_ Reg-
rlir- v1ln~_-,65c, a bargain at
the Wlille Sale . . . . . . .
._ 491:
No. I3 UNDERSKIRT, it nice
gaiiner t, caie‘u'l/ rn de, all
reams douhl: s i'ch.d the io
1 2 inch t:i l is made t-howiug
5 narrow tut ks frislrtd with
rnusliu. Regt lar value goe-
Wli e -“al : price . . . . .
_ .'69c
No, _I5 Hereis a skirt which is
a btantv, uradc of line cotton,
has r6 inch fl mi ce of allover
enrbrtid ry. Nice open pat-
tern' R~gul r value $175
White Sale p'i e  5149
No 2 A nice goun in slipover
s yl‘. las rhi t ieeves and
low netk, lo h finisued with
rn uslin embroidery caught
with wash ribbon. Regular
' value $1 Wnire Sale r>ii;e 'I‘)c
No. 5 A dainty PRINCESS SLIP
mario ofiino soft. rnnalin, nll seams
double stitchod,_Hl-2 inch frillof
nrco fine torchon lnco and insor~
tion. yoke, back und front, of in-
sertion und luco to match. Sizfs
34, Bti, 38, 40 R.eguln.1‘ value $125
for  ._  ....... ..98e
No. 10 DRAWERS mode of good
white cotton with ar. lawn frill
showing five tucks edged with
torchon loco Regular value 401:.
White Sale price ................. ..29e
No ll Drawers mode of litre white
cotton nit'.cl_vtinished with ti fivo
inch frillot' embroidery Made in
both styles Regular value Mc
White Sale prloe  39::
No 12 Dra\vers,aflne cambric lszuaed
in making up this garment, which
is well cut, carefully made and
finished with tt lawn rrill. tor-chan
insertion serie, edged with lace to
match. Regular value (Llc. White
Sale price. ........................... ..49e
No. '14 Avery nttractive SKIRT of
good grade soft cotton,has n llitinch
flounce of tucked lawn finished
with benutifulembroidory 7 1 2 in.
wide. This garment has rr. undur~
frill 2 yds. wide. Regular value
$1.85. White Sale Price ....... ._98e
Nor' INTGHTGOWN, n. very nent
garment made of good strcng cot
ton, cut kimonzt style. sleeves and
neck edged with narrow embroid:
ery caught with wash ribbon.
Regular value t55c. White Sale
price . ................ .. `\ ....... ..49c
No. 2! Another nice gown made with
high neck yoke of embroidery
insertion, button front and long
sleeves. Regular price $1.00 White
Sale Price . . . _ . _ . . . . . . . . . _ . .
._ 79c
l\`o 6 PRINCESS SLIP, something
swell. made of longcloth, good out.
carefully rnude, has a. deep V
shaped yoke. back and front, of
embroidery bettdintg insertion
caught with wash ribbon Th1s slip
_ is finished with za 7 inch irlll of
vory dainty embroidery Sizes 34,
36. tif! und 40 Regular price $1-Til.
White Solo price .....  ....... _.Sl 49
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The .,K,dd7eS,, Have Visit Our Store Seed Fair Week
All visitors to the Central Seel Fair-the 11th, rzth and 13th of this month-
'lhe buuieat store onj
121--119
With more patient charity. A “ry
th
If we knew the ears and trials, M,:1,:;;,i:
. g _ wi »~  » I- I ¢,
All the while we loathe the sin, Oh! we'd love each other better
Could we know the powers working If We Only understood. '
` To overthrow integrity, --_-4 De".
We should judge each other's errors _ ADDRESS. deep
_.___ 5
on
ly
Know the ellort all in vain, wh", ,_ lm. e num
|And_the bitter disappointment, ,md ta DB5 ._-“lem
Understood the lose and gain, say good-bye to Mr.
Would NIB Kfim °!¢°\‘l1l1 l‘°\\¢h'1¢ll an who are about to
Swim. I wonder. :hm the same? _ am canada when nr.
Would we help where now we hinder? awaiting him and his
Would we pity where we blame? pbgg¢“'tm,_ 'rug wan
,_ , preaent were voiced
Vg _gfghl Wgjudgeeach other harshly, dress prepared' and
"~ .fikuowlng not li,!e'a hidden force; Cullen -and Jap;
. lfnodlug not the taunt- of action aliltoble present lor
-._.Ia_la|a‘~.tnrbid at itssouroe, The host and houtun expressed
seeing not amid the evil' ._ ._ », ;‘ui>vr°°i_l§i_°1\ and Dlaoqtlra
I _ An w¢f¢rolrlea‘¢taln| or good; -ktn1lu»ita~ ot their tr-lends ior_
many
thi
was spent
ar
lure of
but we
one
battle
that
erm
you
we would cordially
red uct d prices. `
bimeet street
_you
that
return
“glad
I ___ 1 _ Q _ +
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Underskirts., $1 .50 up
Underskirt, material finle white cotton._15 inch flounce of beauti'
ful emb'roidery, heavy design. White sale price _ _ $2.25
Underskirt, something real swell made of fine Lawnsdale, has a
very dainty fl'o'.tnce of tucked embroidery. White sale
price_...._....  _ ___._..$293
Uuderskirts $1.50, $1.75, $1.95 up to _ _ _ ._   $5.75
!__ Y' __ _ 4
Knicker
Plain and Styk DT(llUel°§_
Drawers uiade of fine soft coiton, gocd cnt, well finished with insertf-
' ion set in and 4 % in. frill embroidery. \Vhitc Sale price _ _ 65c.
See our k.1ick~fer`Jocker style drawers. White Sale price... .  9Uc.
'f " " s
Cut on Corset Covers
Corset cover of fine strong cotton, fitted style, sleeves and neck
fitted with embroidery beading, silk ribbon draws. White
sale price      
i
Ct r et cover of all over Swiss embroidery, yoke, back and front.
of val. lace and insertion bzading run with silk ribbon, lace
edges or arms, Wnizc Sale price.   _ ...75c
Corset cover, fine nainsook, square yoke, back and front, com- i
_' posed of vt rtical alternative rows of fine lace and embroid :ry
insertion, edges oftorcheon lace, beading and silk ribb n_
` S zes 34 and 4 ~_ White Sale price.. _-_ _ _ . 
are cordially invited to attend our Whitewear' Sale and take advantage of the greatly
small gilt as a token ol
friendship and as a sort'
always
‘ _ . $l.00 
I f You Can't Call--Mail This
Moore 8; McLeod,
119-121 Queen St.
Send me  .  . _  _.,.,'
advertised in the announcement of your Whitewear A
S`zle_ -.= G rctrdian. I e nclose.._... _ _ 
pay for amount in full. 5 ,
Name.......... _  . . . ,  . . . 
  
urmr Yacht cum at London'
brought to New York on the
it in laid, has over-
against the "deed
today
of raeoaun
York
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