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nservation and Save Watchword ofthe
our--The 'iGoi;ernmeti’te=.fIJrgges it--There   is a
trying Need sfoir Saving and it Beholovesr Every
\
one to Heed the Call.    
if if Here‘~is your opportunity to save money' and conserve in your ...fall purchases. In order to keep ahead of rapidly advancing
pi s we have been BLYING, BL'YI.\`G. BL YI.\G to such an extent ihat we can offer you a wonderful stock in every department at
p that are ncw from 25 p. c. to 33 l-3 p. c. below present day wholesale values-WE MEAN THIS. We consider it better business
to;-turn our stock over at a reasonable _profitano give our customers the benefit of _the prices than hold _the goods for higher figures
f am keep marking them up every time the moon changes. Here are a tew items called from different departments that will
s
serve to emphasize our claim and which you will iiotcluplicate elsewhere either in local or foreign competition
2%  
2”' Keenley Cut Prices on l)on’t Miss this Astonishing
1 Seasonahle Goods in
 the Dry Goods
Section  
4 piece Gabardine
'Dress Suiting
48 inches widejlin r.a'»‘y,
‘ black, green and brows. Re~
. gularS1.95. Special 
clearance per yard .... ._ °
ei
_,Q -
3 Pieces Union
Serge Suiting
:vi inches wide. colors navy
5---~ - ~ - - . and brown, easily worth $1.95
l A  
' 25 Pieces Canadian Prints
‘ Maiium light and dark patterns, 39 inches wider Pres-
Ent day value not less than 23c. On`sale special per 
yard .......................................................... .. C
n 15 Pieces Wrapnerette
28 inches wide, in assorted light and dark patterns. .\
proper weight for house dresses, wrappers. kimonas and
other purposes. Worth today whol=sale 25c A big 
,value at this October price per yard ...................... .. c
4 Pieces' Plain Grey Union Flannel
,twilled or plain weave, suitable for shitting and other f) 8
‘purposes Reguiai- 39c. Now offered at per yard  .°- C
4`Pieces 28 inch Flannelette
Illplam _hades of brown and light blue, eitra beau
l_W€1Rl1Ul€l'y =uitable for underwear, also fo heavy lin 4
ungs for Goats Worth 354:. On sale special per .yard ._ . C
20 Dozen Table Napkins
Mill seconds; worth from $2.50 to s'l.O0 per dozen
‘Clearing now at Fc each or SI 75 per dc-ze
forduroy Velvet Suitings at ,Prices that Should
Interest the Thnfty Buyer
5 pieces 27 inch Corduroy Velvet admirable for fall d new
es and-separate skirts Colors navy, brown and green. You
ould consider this good value at 90c. Could not be pr ‘cur
now. to sell at-anything like this figure Your choice
or October selling per yard
g Itatahoa -Smyrna ‘Rugs Clearing at $2 69
Three dozen reversible jute imitation Smyrna rugs. rich
Guloriblxandgood desigo,sizes 27 x 5l inches. Present
'price 350. On salenow special at
Slant Carpet Worth 55c Selling at 39c per yard
» Two large pieces stair carpet in union and reversible lute
or22 1~2 inches wide good weight and patterns present
tvalue 55c. On sale now ner yard
=-~- Y ~
-¢- ~..
5 ' A Notable Olfer on Curtain Scrims
,Five pieces) fancy curtain scrim in blue. yellow and pink
0ncre_amore~ru_ ground 36 inches_wide. Pre=ent value loc.
linner line at this exceptional pnce peryard only C
.¢.____
Value in Flannelette Blankets
150 pairs first quality Fiarinelette Blankets. good weight with
heavy napped surface shown in either white or grey with both
pink and blue borders, sizes II-4 or 68x74 in:hes Present cost at
factory not less than $3.25 per pair. By stocking `thcse'1ip many
months ago at much lower figures we can make this 
ceptional offer for October selling at per pair _ . . . .
._ fi.._.'.`. ` . °- _
. J. . _-- .-
Size 10-4 in same blanket, or 72:-:56 inches. eqcai, 
value at per pair _ . _ , . . . . . . _ . . . . _ . . . . . . . . . . . . . . . . . . . . . . . . _
 ' `°
‘iw-,f ». :. ni, .i,.~.¢-~
Phenominal Valuesiifiig.
Carpet Squares -    i
__ Don’t make any mistake aboutit: t These
ligures are tar below mill prices to-day;-but, we
.have the stock and are willing to share the
benefit with our customers li _vouneed rugs
next season it will pay you to 'buy now.
..-
 
CHOICE VALUES English Tapestry
AT `.".1."{'“.l..T.l Squares
F |.,.i.l iggrri i;.,iill. :'i 1 _'~--il |.in\_'»’~ wr
i»-~f _i - »~ 1 =-li~l~ .l :-1 uli- :f,~ ~i " " 'lf "' ‘J
$9  ll. rltlll-f\l_‘ifi :i{~»“§~»°ll-l i:l.l,l~ --lvl ;\il
’ l» ~_~ tliali >'l'»."-'_ *Iv* i-.fl Url' 'l “' $9.75
Special at  English Tapestry
_ Rugs 9x12 feet
$  l)l"‘~>‘l|l oullir' I-wl l~~~ llnili -<:l."*l.
= Your <'li~~i~= S14 95
Wilton Carpet
WILTO\ RUG “Squares
iiil\ la »- ,ii illiiri ~i1e~ fi ll
$2 1  ’ mb ,I HW
...ft ' $23' 15
_ in siiiiil r l|uill;\34 75
Fnglish Tapestry THIS LINE
Rugs oNLY
in miiiar qual.tie~ and a sorted
gocd patterns sre ‘ll \ lf i inches $  
Speliali priced or October ellml?
eat SIZ 75
HIGH GRADE
WILTQN RUG
$37 50
Brussels
Squares
_‘ize J x l_ feet Regular once
ai? rl on sale at 24.75
Extra Quality
\\ ilton Squares sery h colors and
'les ns =iz 9 it 10 ft 6 h
ig e~ x inc es
Present div value would not he less than
Satlfln October 'ale price 37 50
Size " \ 12 ft nsimilar rug Soeiial
42 50
_, 4. __,,_, _. .-  f. ... _ ,,,; _
.JL v » e _:_ \ _ _ -
-.._ _ - _ff ' *Mi* ‘ :" !r~ 'F s__
-ligure far in advance of
A Marvellously  
.Low Price on
Women’s Fall and
r V.,
   iWinter Coats
».No matter where you A
ggy' go you will not be . A
» Q co.matth the values
we offer in womens and_
miSses’. cloth coats for '
winter wear. Here are two
lines wbrthy of you atten-
tion, W\`O.\lEl\"S ALL
HZOOL.; GREY FRLEZE -f
COATS, stylish model with *T
large collar, plush 
med and fitted with belt.
sleeves lined. also body
lined to waist. This :ut
.rss 
a
is not an exact illustration . ‘ i f
' p. garment
that the manufacturers are A 4
asking from $13.00 to ,, .` i.
14,50 wholesale today and gl l Ai I
most remarkable value be- 5 ’ ‘l ‘
cause it has all the es- 5 i
sential elements of coats \
you will be offered at a is
but is very similar in style ‘ l l 
and make u A l
J
\.
this. Our very close price nm.~=-i.t » .
#_
i?i2i”‘.' .i'i“.‘fff”F..$l0.00 g
l .~
t H
Matchless Offer on
Women’s Chin
chilla Cloth Loat
Only
It wail be almost; useleg fo forgototh
markets tlii looking lor a coat of tts: élds becqh
we would not be able to get it Niey are made from a
good weight chinchilla cloth in blue and grey shades,
aff? W¢ll 80tten up in good models have large plush
trimmed buttons and bell at back body lined to waist
We ask you to compare this line with any garment of
‘fered you at from $10 00 to i2 00 and if these do not
measure up to their standard we will not ask you to
buy lt is really a wonder at this very low
price Your Choice $8 50
Al d hild ’
eq 1auyS¢;ogiJss';siuean c rens in similarlmea All