N FIRST mm me FINESTzzt we LOWEST PRICE! 
     
    
   
   
    
        
     
       
     
       
     
              
     
    
   
   
    
       
     
    
   
   
    
     Steerlng 
     
     s roRI;0W7we1;aeAVAlLABLE0N   
     
    
   
   
    
      
     
    
   
   
    
     IIIEBIIIIIIY 'lIlonerclt. 
     
    
   
   
    
     t 
     
     v 
     
    
   
   
    
     INCOLN 
     
    
   
   
    
     Next to the V4 mod, it's the outstandingmotoring development of thd 
     
     year! We Power Steering' . . . in demand everywhere because it makes 
     
     parking a "breeze"-helps take the hazard out of blowouts and rutted 
     
     roads-supplies the steering "muscles" while you just guide the car.' 
     
    
   
   
    
     And again Ford of Canada leads in meeting Canadian demands-with 
     
     the newest and finest Power Steering system-now available on all 
     
     Ford and Meteor. as well as Mercury, Monarch and Lincoln models. 
     
     Model for model, price class for price class. it COSTS YOU use uum 
     
     on ANY onmt can! 
     
    
   
   
    
     'And price Is not the only dilletence In your fuvoutl Here's why: Ford of 
     
     Canada Power Steering has a more natural "feel" than other. earlier 
     
     systems. You don't have to change your driving habits. You will feel 
     
     completely at ease from the moment you take the wheel. because this 
     
     advanced Ford-engineered Power Steering is the very latest "Linkage 
     
     Type" design that not only supplies up to 75?; ofthe effort needed to 
     
     turn the wheels-but at all times preserves the vital "feel of the road" 
     
     that gives you complete driving control and safety. When parking, you 
     
     can easily turn the wheel with one nnger, even while the car is standing 
     
     still! If you go off the pavement onto a rough, rutted road or a soft 
     
     shoulder, automatic "muscles" keep you on a steady course. And should I 
     
     the system ever lose its power (that's unlikely!) the standard steering, 
     
     kwilroperate just as usual. l 
     
    
   
   
    
       
     
       
     
       
     
    
   
   
    
     '.Pau-Ir Steering, Auautalle 
     
     7M'IWIiW'mI. Overdrive. ullnlc 
     
     sirlleu-all Inn and rbrmvu wheel 
     
     p lmn may are national at lxln rul. 
     
    
   
   
    
     !lreI-and still unmatched-with V-I power in the lowest price held . . at 
     
     outstanding in driving ease with your choice of Automatic Drive'.' 
     
     C 0 M P A R E T H E H F E E Ln 0vetdrive' or Synchro-Silent standard shift in any model . . . and now! 
     
     ' int again with the newest and inset Power Steering at the lowest price 
     
    

    
     . O F ' u LL c O "v.0 L I '. . . it's no wonder today's lord of Canada can lead as First in Value! 
     
    
   
   
    
     Before yea buy any car, see your nearby Ford-Monarch Dealer or 
     
     Mercury-Lincoln-Meteor Dealer. Try out all these great advancements, 
     
    
   
   
    
     COMPARE THE PRICE--  
     
    
   
   
    
     III HOW YOU SAVII . 
     
      , 
     
    
   
   
    
      fzfzzm FORD OF CAN 
     
    
   
   
    
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