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     THE GUARDIAN. CHARLOTTETOWN 
     
    
   
   
    
     QQMLMATS" are pleased to ‘Announce the 
     
    
   
   
    
     llPiiNlN 
     
    
   
   
    
      Another New Department, The 
     
    
   
   
    
     Aulternatic t 
     
    
   
   
    
     BARGAIN BASEMENT 
     
    
   
   
    
     Another First by smnttnzntrs, not just in Prince A 
     
     Edzvard Island - but the First IN CANADA to introduce 
     
     a‘ completely automatic bargain basement. 
     
    
   
   
    
     uy Al: Your  Cwn Price 
     
    
   
   
    
     Ail merchandise in our Automatic Bargain Basement isidiscounted 20% at its first appearance- 
     
    
   
   
    
     and automatically reduces 10% every other week until that merchandise is sold out or reaches 
     
     the maximum discount of 90i°/t'>-—Sce "HOW DOES THE AUTOMATIC DISCOUNT PLAN 
     
    
   
   
    
     WORK?"—-on the opposite page. - 
     
    
   
   
    
      Additional Merchandise is added every Week 
     
    
   
   
    
     Acqualnt yourself with the Automatic Bargain 
     
    
   
   
    
     Iasement Merchandise" Tags-the discount, 
     
    
   
   
    
     regular value and sale price are clearly mark-r . 
     
     ed. - 
     
    
   
   
    
     Ifhen does the price of the merchandise reduce the 20%?‘ 
     
    

    
     WHEN IT FIRST REACHES THE BASEMENT FLOOR. 
     
     When does the price of the merchandise reduce the additional 
     
     ‘O96? EVERY TWO WEEKS THEREAFTER i A 
     
     What merchandise i: for sale on this opening day? 
     
    
   
   
    
     ‘st: THE OPPOSITE nee. 
     
    
   
   
    
     ate A i 
     
    
   
   
    
     ‘TUESDAY, NOV; 18th 
     
    
   
   
    
     9.00 
     
     A.M.   
     
    
   
   
    
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     NOVEMBER ' 1e, mg 
     
    
   
   
    
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