I 
     
     1 
     
    
   
   
    
          
     
         
     
        
     
         
     
    
   
   
    
      so far ahea 
     
    
   
   
    
        
     
    
   
   
    
     .  No matter how big or 
     
     how small a business may be, its reputation 
     
     depends on two factors: the products it 
     
     brings to the market place and the people 
     
     who are its public representatives. 
     
    
   
   
    
     In your community, for example, General 
     
     Motors is represented by the cars and 
     
     trucks we build and by the people who sell 
     
    
   
   
    
     and service them. We are very proud of our, 
     
    
   
   
    
     products - and very proud of our people, too. 
     
    
   
   
    
     They are as near to you as your own Main 
     
     Street. And they possess in full measure 
     
     the qualities and skills necessary for taking 
     
     good care of their customers. 
     
    
   
   
    
      . Customer satis- 
     
    
   
   
    
     faction is the secret of all business success. 
     
    
   
   
    
     We know that, and our dealers know it, too. 
     
     Thats why theylre buying new machines, 
     
     new tools and new facilities to service the 
     
    
   
   
    
     rapidly growing number of cars they sell 
     
     each year. 
     
    
   
   
    
     But this is only part of the story. 
     
    
   
   
    
     In addition, we have established Training 
     
     Centres across the country in which dealersi 
     
     trained mechanics receive additional in- 
     
     struction on the new engineering advances 
     
     built into modern cars and trucks. 
     
    
   
   
    
     You, the customer, reap the benefit in the 
     
     form of quicker, more efficient service at 
     
     lower cost. 
     
    
   
   
    
     P L A C E S We confidently believe 
     
    
   
   
    
     in the greatness of Canadals future - and 
     
     so do our dealers. 
     
    
   
   
    
     We have built the nations largest and most 
     
     modern automotive plant; they, on their 
     
     part, can point with pride to an unrivalled 
     
     network of up-to-date dealership premises, 
     
     designed with you, the customer, in mind. 
     
    
   
   
    
     Your General Motors dealerls investment 
     
    
   
   
    
     A is concrete proof that he, and the people , 
     
    
   
   
    
     who work with him, have a serious and 
     
     permanent interest in the welfare of your 
     
     community. 
     
    
   
   
    
     l-  Yearafteryear, 
     
    
   
   
    
     General Motors has brought you glamorous 
     
     new products - new engineering and styling 
     
    

    
     advances - new features designed to make 
     
    

    
     motoring safer, easier, more luxurious, more , 
     
     enjoyable. 
     
    
   
   
    
     Year after year, our dealers have kept pace 
     
     with this dynamic progress. 
     
    
   
   
    
     Near at hand to serve you, far ahead in 
     
    
   
   
    
     all ways, great and small, they too, are 
     
    
   
   
    
     dedicated to the exciting task of bringing - 
     
     you, in fullest measure, all those things 
     
     that lead to happier motoring. or 
     
    
   
   
    
     GENERAL MOTORS PRODUCTS   
     
    
   
   
    
     OSHAWA. 
     
    
   
   
    
     or CANADALTD 
     
    
   
   
    
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     ONTARIO 
     
    
   
   
    
       
     
    
   
   
    
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