AUGUST 3. 1949 . 11m GUARDIAN.‘ CHARLOTTETOWN . PAGE SEVENJ GREIENDAIUS Celebrate Opening New “Lower Price Store" A BARGAIN SPECTACLE UNIVIATCHED! OUR NEW “LOWER PRICE STORE" ADIOINS OUR LADIES’ STORE, 99 OUEEN ST. .5 THE LADIES’ STORE WILL CONTINUE T0 HANDLE TIIE EXCLUSIVE LINES WHICH HAVE MADE IT SO VERY POPULAR. OUR “LOWER PRICE STORE" MEANS IUST WHAT THE NAME IM- PLIES. AND IS INSTITUTED TO GIVE YOU BARGAINS IN‘ MEN'S, WOMEN'S AND CHILDREN'S WEAR. DAY IN AND DAY OUT, l2 MONTHS OF THE, YEAR! BUT TO CELEBRATE OUR OPENING. BOTH STORES UNITE IN GIVING VALUES TRULY UNKNOWN IN THE ISLAND'S HIS- . TORY! DOORS! OPEN 9 A. M. THURSDAY - THE BIGGEST CROWDS IN SALES HISTORY WILL BE HERE. On $8!!! III I-‘elllifis’ 5T0"! On Sale in Lower Priee Store I Ueeerly Bargain Smashed! 14.95 Dresses Silk Panties Values To $4.50 Dresses“ Tartan Skirts Superlatively tine Cottons, Jerseys, ‘Eyelets, Irridescents-all, every one, a high priced dress-truly lovely dresses to 14.95! rghéizosfnrlfomsin’; :52: mfg] gnbffigiaz ésoglfi; KM!!!“ dfefle!’ 5!“! 2 M 6 q!!!" Tc!!!“ PM‘! 9k!!!" tlow trio greatest sale of all time brings them to you at 6.9S—ond thats a dress bargain without equal 6 be early for this unusual ope.“ nmfmény “he; iéms priced —choose half sleeve or sun sizes 4 to i2, new, wide swing in Canada _ . . . . . . . . . . . . . . . . . .3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . “L, . . . . . . .,,_,_ . . . . . . .. I i” day “New for opening dresses — we smash sci-tam that usually 5 For ............ .. c day .......... . 'em out at ....... .. sell Cl!‘ 1.69. Be early! Yes, Laveiy New Dresses To 24.50 1 95 8mm. SWEATERS LADIES’ SIZES 7 9 c Truly beautiful, exclusive dresseslto 24.50, now we say "take your choice at 5T0." Half and much less than halt for dresses I ONLY o.‘ distinction . . . and every one guaranteed new! The crowds will go niad over these! o . ' . . . . Going at . . . . . . . . . . . . . . . . . . . . . . . . . .., . . . . . . . . . . . . . . . . . "m .......... .. I _ _ . _ $6.95 Purses Hats To $5 Bath Towels Knee Pants Shoulder bags and underarm Ladies Hats to $5. and more Good, generous sized bath Boys'.extra fine tweed Knee styles to 6.95! Many colors, —-Straws, Felts — everything towels at 39 cents pair. Only Pants — a genuine i.95 value One of a kin-d-our highest priced, strictly exclusive $35. dresses! New York can show you nothing newer, nothin finer, marry shapes! As an Opening in this great lot 50c- l-OWBI 2 W!" i0 l! tillsiflmil‘ — "'5 b"! ti"? LOW?!‘ Pr!“ 59°". nothing more exclusive! One thing is certain-SIS. never before bought such beauty fi 5 5P1"!!! If" 0|" I-QWEI‘ Priced Store extra _ a far below cost hands them out p Going at . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .._._._ . . . . “u, . . . . . . a Price Store . . . . .. I special c spocIaLpalr c at . . . . . . . . . . . . .. ‘i § . LOVELY siioiiiir COATS ! HSMART. new suiis 51in; To 335! 9 a_m_ opening 45am! EHHHIJ: ctgII!syioyjirvi:Tcts|?u:-!Iihdt 'teh!!e!y'!l!|!!':LI! xrd-Eggpligtehyi; !!!!!! m!!!" '!° “Hem!” Mwwe"! 5h!!!" H" MS"!!! T”!!! Ladies’ truly lovely Satin Slips-many lace trim beauties in the lot . . . actual and positive values to $3.95 but to cele- ' i , I I h d b h ' t L ' - ' . ‘ ‘h. crowds and grub you" 8 stein to stern with values New ovey s a es Fzgte t e opening o our ower Price Store this great lot goes to the early crowd At . . . . . . . . . . . . . .._,. . “g, ............... .- I A’ ‘u. I _ - ‘ . . I _ _ _ _ n.- _ . . . "u. ' . . I _ _ um . _ _ . . . - . . . . . . . . . . . .._._.4 . . . . . . . . . lbw . . . . . . - . . . . Nan}. “LL . . . . . . . u, - . - - - - . - - - - - . - w e “m. - - - . . "In-- i Less Than ‘ha, Beautiful Pam, sum T"! LADIES’ SKIRTS T0 $6.95 LADIES’ $4.95 SWEATERS Ladies‘ Skirts to 6.95—Gaberdines, Wools, Pastels and White Guaranteed 100% pure wool and in lovely shades and color _ . . - . - y Y 395° s 1,, - wh-l. "d p t y -_now 2.95! Out they go, ladies, positively new style combinations. Positive 4.95 value but to celebrate l’i°..’a.".‘,"i."..l’.°l?rli!ill.lliliiiliéllilliiiiiliii!F°"°<>"I.'"I.L“‘I."liiifiliifl?" "‘ "' '" " i633 ‘eerie-our .................. e 2-95 owed ............. 2-95 For u“ . . . . . . . . . . . . . . . . .._. _ u . . . . . . . . . u“ . . . . I!“ . . . . . . . . . . . . . . “u, . . . . . . . . . . “mu-an”. ..... "v y "~ri.i P‘ Goats, Shorties Less Than llalf f... 9U.!!..!.!.'.§ your plak of any Girl's Coat ...... . , - n ' if price! Every Coat guaranteed new I949 style ladies Long Coats and Shorties $32-50- NOW elem! 011i "W"! 5°!°W_!!° , -if you can find an old one--we give it away free! But, no, these are this Seasons newest now 1 At ...... ......... ............. nap‘; ..... .._. ..... “w... ............ ...,. .... Less Laaigss suits I I i I S‘!!! S!!!‘ !° i!!! ‘ §.!.'.'.!§..!..‘l.§.§-ii... coats To 4950' one Mad sweep L1t:."’.'?.';'.iflr..‘1'.'..?f"??.??1.‘:.'i.'lf,2.95 rx~'titi*.t.i'rstrri"..'f'ttiti.%-??... ....... .. 4.95 I-"tted Coats loose Coats — take what you like-take 49.50 exclusive beauties-take this Season's lovely Coats away be- ‘ I r _ . . ~ "low half price! It's the most alarming sacrifice of new goods over witnessed. Coats, to $49.50 now . . . . . . . _._.; . . . . . . . . . . . . ._,_~ ..... u... .,,_._.I . . . . . . . _,_._~....‘....-.' .... “m. .'.....I.... I ’ , I I Airy new 5.95 Cotton dress-this includes Sun Dresses and Plenty summer left but we'll close out our newest and finest ' regular styles-we say any and we mean ANY new 3 $6.95 dresses at 4.95-—this means take your choice 4 c 0 I . s 5.95 dross goes on sale . . . . wmy- mac-u. - - - - .- I . of the entire 6.95 line . . . . . . . . . . . . . . . . .. n Q mites‘; izztrii.tirerimroinz.trr.tt.ze".st:x:1 351g; 9355555! 5i4o¢|i5i riiiisr 53,95 corioiig thissale so better comeearly as possible -.i_i.-~.i.v.--------------~~»'"-=="'"""""""“"""""" _ ' Ladies‘ brand new House Dresses ‘and Smacks for 1.79! Gay, These dresses are made from finest American broadcloth colorful patterns-ifs a super special for 1 —every one new, every one a guaranteed 3.95 dress. 2 I I ‘a I Oplltlltfldtty ............. ,_.- ....... .. rennin awayinahurryl ......... .... .. _ _ A A v _ , . . M ‘Many Items Adv ‘For Men's Store 0n Sale Here l!!!“ 5!! 5!!!! 45!!!!‘ I I !!! V!!!“ w!!!“ MEN'S sass OXFORDS I MEN'S TliENCllCOATS Our loveliest Gabardine and Summer W49!!! 7"“! PM!‘ Oar entire stock of brand new bridal, bridesmaid oil filth 5m, 9, on gale at $9.95. Now, niark you these "me-rare beauties, every one . a . new 25$ OI Meifsliook and liiwn dress -- not a single pair Double texture ‘Trench coats for mane-waterproof, windproof, - ' fi i Ii one old beio 95 - the L, Price Store wearproof. Hens o sale pric that defies all equal. _ ~ choose what you like ....... . ~34, ......... .. Bu,“ firmmt n train-mower ........ "m". ‘ Going a . I ' . . . _ ' I . I ‘ w. _ I I ' _ D . H . IIREENDAIZS LADIES’ WEAR 8i LOWER PRICE STORE m» Barman s1‘. -= crsimnorriiirowu _ T‘. ' \ as O