\’_ w-sa-wegssh-hen-i ._. .

vérchandising .

I ritimes Leadin New Relationship ‘l

fetweon Food Trade and Public’

_ ‘A. M. BELDING in‘ Toronto

answer this question. ea fer to the whclcaler of

1,4

IL A." stores are found scat- .ovcr the city of Sein: John in other centres including

, as has already been said, in Bcotia. is something new in the rele-

’ between the retailer and

er, and may perhaps be in part attributed to the depart- stme, the chain store, and

‘mess-buying which has lately referred among other things parliamentary committee at a. Aside, however, from these

'- stores and their effect upon

- d-time retell trade, there were

' headed men in the grocery provision trade in the Mari- who wondered if "a new deal" not about due in the interest r- the trader and the con- . There were some combine- d retailers and wholesalers, in Canadian and the United

» , but these were dominated

- . wholesaler.

- up of retailers in Saint John d if there were not e. better They discussed the matter ves end with Mr. A. P. Pat- tbe head of a large wholesale

- and provision house, with branches. l-ls had ideas of owe arising out of many years ‘ nce in the trade, but before g advise paid a visit to the

gave them the benefit of his

nel and acquired knowledge,

outlined several plans includ- one of his own. The latter we:

- ed end the Maritime Mer-

-- s Alliance came into being in

t John. and in three ysare hes - steadily in membership in

provinces.

-ththere in this Alliance differentiates it from chain and other groups’! It is the n between the retailer and

wholesaler, and ‘ tween the

ucer end the retailer. Only wholesalers are required by associated retailers of the Al-

». in New Brunswick or will be

. if double or treble the

ber oi retailers become mem- end require service. But still

~ ‘significant ls the fact‘ that wholesalers books ere open to retailers. They know whet pro- he makes on hla turnover .In r words he serves them end is ted as one of them. and should fall to play the game they can any time terminate the agree- ‘t. The retailer, not the whole- , is in the saddle. Arrange- ts'with manufacturers must be tioned by the retailers‘ execu-

e. But let us now deal with the tter of organization. The Alli- ce is incorporated. Any accepted d?!‘ may join, and once a mem- - he remains such until he volun- l‘ retires cr is voted out for ure to live up to the principles the Alliance. The letter is not e hey-making corporation but a v -. organization for the benefit. its members. It. does not buy or ll, with the exception of the sale memberships et s. nominal aum - the retailer, who undertakes to 1 -. hy the constitution end by- ws, He is made a member by vote, d if he brings discredit on’ the ianoe can be voted out. All contracts with manufsc‘ - other: are made by a joint v -- tive of retailers and whole- ers. This protects the producer d is a guarantee that agreements ll he canted out. The menncr in ich the wholesaler conducts his v- ion of the work. including the ' eat-up of his profit. is under the

y l a retail executive. r in of the retailer are

olefore amply safeguarded.

In the matter of advertising the ~ ---.» contribute to a fund for ~ - hsnefitofellofthenhbtltthis ot prevent any member from »-~ a onhisown account.

i

d". .

gr. fie ‘s. ‘; ' .In‘- Yrlsu-i-sirt- u ...~...i .'~»it».'iurw-fir.ralldfifll-vilgt

Saturday Night)

of the Alliance claim to be able to compete with chain stores. Mr. Paterson declares it has been clear- ly demonstrated that the most economical method of distributing food products in Canada is through independent retell and wholesale stores, provided both function prop- erly. And this, he asserts. is true d’ the M. M, Apstorea ,

What is the relation of the man- ufacturer toward this devolprnent? He mekes agreements with the ex- ecutive of the Alliance, which is composed of retailers and one wholesaler in each zone, and this means that each retailer is oblig- sted to carry out. the agreement. 1f a wholesaler does not act on the level he can be expelled for mis- conduct. Any retailer may be dealt with in like manner, as some have discovered.

A.i important feature of the plan is that there is no reduction in price for quantity buying. The price for one or a hundred cases is the same. The traders ere encouraged to make a repid turnover. This system seves millions in stock dup-

licatlon. All surplus stock is held in P

the wholesale warehouse and s telephone call enables any retailer to get fresh goods without delay.

The Alliance makes the point that its system is an important time-sever for both the manufac- turer and the retailer. The former hes to deal only _with e smell ex- ecutive, and this can be done with much greater despsteh than if he had to interview each retailer in- dlvlduelly. For the same reason‘ the retailer is relieved of the necessity of meeting s small anny or travel- ers. l-le hes more time to give to the general direction of his busi- ntm end making his store more attractive. ,

A, very notable change in the feeling of rnembe s toward each other is another result cf the co- operation among get rid of suspicion. discuss their problems and cwerienoes, and lay the cards on to the table in a friendly wey. Of course there is al- ways the human element to be rec- koned with, and it always pre- eents some difficulties The indi- vidualist looks askance at the ‘pro- posal thet he should co-operate with others in the same business, end he has faith in himself. He goes his own way. ‘There arc still more reteilerls in Saint John w’ r an not members of the Alliance than are affiliated with it. and growth in membership if steady is slow. Naturally. the wholesalers who are not. included have no love for the plan, and they have their own friends. Nevertheless the new development is being keenly watch- ed, both in Canada and the Unit- ed States. and is said to be of par- timlar interest to manufacturers.

But whet of the consumer? l’? costs are sQdUCQd and competition is keen he aculd derive a substan- tial benefit in service as well es in reduced ricer. The plan was map- ped out by Mr. Peterson following many years of experience, to over- come whet he perceived to be the weeknesg of the old system. from which in his opinion tho retailer, the wholesaler and the manufac- turer suffered. The merit of the plan is that after three years‘ ex- perience it works.

It may be added that Mr. Pater- son is the author of The True Story of Confederation. which was circu- lated throughout Canada and went to a second edition a few years ago. He is a member of the Maritime Tranqaortetion Commission end an

OVEN BAKED BEANS

. Dlllehflnfdlavecfnanfnehtv lililafl-

T’S Bakery _

W

retailers. They g

o

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/

THAT wasa oooo "/- dme 0F Emcee ROBERT, Now roe A PIPE m MV

LlBRARv— 1 ,»..

$PLENDID, HENQV ' NV H?!

l THOUGHT ll NV

l THOUGHT THE BOOT WAS ONTHE OTHER

lfiuo-“mae- -.'1a m,

TOBACCO HAS I REALLY

Ll

active munber of the Maritime Confederation league.

fected. By means of the new plo- ceae small metal products ere be- ing dyed after fabrication and in certain instances sheets are dyed before being naanped. Aluninum cooking utensils for home use have been manufactured in the vivid col- ors formerly obtainable only in high-quality vitreous enemelled wore.

E's: Laying Contest

Report of the Prince Edward Is- lend mg Laying Contest for the week ending April S, 1034.

Std. Pen Owner's Name l 9 WlJLam Ssnsom

N

G 5i? mt! Pr g0 5-.- 1r I at!

Mrs. Roland Ester Mrs. J. F. Boston ..

..--

Exp Station Chtown .. Exp Station Chtown ... 3 M'rs. J. H. McPhail '.... 6 Dr J. R. Cunningham ,. 10 4

5

e-e-u Nanb-Ib-J

Wm. Robert Brown

............... “i. 9509.4 Weekly production 72.9 pcr cent.

High pens for week. on Eggs Points .. 08.9 . 64.0 .. 01.8 .. 60.7 .. 00.0

'1 -..

High hens to date: Pen Hen kg; ll . . . . .. 4 111 .

Points 147.2 121.0 1192 110.8

. 117.8 F. A. Driseoll. Manager of Con-

test, J. A. Clark Superintendent.

Chocolates Convey Easter Cree tings

MONTREAL, Quebec, April 5— Lent over for another year. Mon- trealera dispatched by telegraph no fewer than 500 boxes of chocolates

ads, and vice verse. trans ‘ ‘ of chocolate orders. This represents an increase over last year's eflorts to "keep friends sweet" at Easter tinle.

The volune of flower-s eanmuni- gated by tuegraph this Easter enm- pared with lest shows a decrease but the number of Hater greeting messages exehamed by telegraph betwen friends living in the some city records a decided TM idea of persons living in a city send- ing telegrams st Easter to M81168 who live in the calm 01V! ‘I 79"!" end promises to become e. custom. it is stated.

BURL! Ill! BBL! ACIDS! ‘I'll! I00“

LANBDOWLNE. Md. Abril congregation of the little Me Episcopal Church was startled in the middle of the liester service when the minister hurled his Bible across the room-

"If the study of this book is go- ing to hide the real Jesus from me, there goes my Bible!" cried the Rev. Robert Wesley Hanford.

Denoundng the fellow who says he is a “Bibel student," he declar- ed.

"As I see it, then. the Bible ll not the word of God. The Bible is men's interpretation of the word of God. Anything reduced to words is irmarfeot, for language itself is

"r am sin} emissions of o» m- reaching significance of the state- ment that the file is not the word ofGodltroecheeintothewhole

or. nuance sonooe.

forthemmthcflhrd:

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r r: -. sad-cans‘.

EVIDENCE IN

avrsum iilJEEN N

BASE Sllllfilil

Crown Witnesses In England To Be Ex- amined At Request of Court.

(CI. By Guardian's Special Wire)

OTTAWA, April fw-Sieps are be- ing taken to obtain the evidence of eight witnesses in lmgland in the $71,275 suit of the Government against Senator Hence J. Logan, Amherst), N. S., and Captain Free- man Hatfield. arising out of the “Gypsum Queen" reparations case.

Letters of request to the High Court of Judicature in England to take the evidence of these witness- es on behalf of the Crown are be- ing forwarded today to lmtdon. The letters of request ere signed by President T. K. Mscllean of the Exchequer Court of Canada, in which court the Government filed its claim. On the return of this evidence from England, the case will be set down for hearing in Ot- tswa. The Government claims the payment of $71,276. was secured by fraud, deceit and conspiracy on the part of Hatfield and Senator Logan.

wltneues Examined

Witnesses to be examined in 2mg- lsnd ere: Walter Harper, shipping editor oi Lloyds publications; Fred- erick Middleton, staff officer at General Registry and Record Office of Shipping and seamen, Tower Hill, London E. C. 3; Lieut. Com- mander John Hugh Lloyd-Owen of Oak Lodge. Ickenham. Middlesex and of 2 Whitehall Gardens. Lon- don, S.W.I.; Dudley E. J. Offord, Naval Constructor, Admiralty De- department, London Captain ; Frank E. Beadnell, Maybank. Beld- rine, isle of Man; Godfried R. A. Ope. Great Crosby, near Liverpool: William Robert Caley, 51 Dovedsle Road, Mossley Hill, Liverpool and Henry Moore Barton, Surveyor cf Customs and Excise, Liverpool.

Government Claim

The claim of the government is that the three-muted schooner "Gypsum Queen" foundercd 500 miles off the coast of Ireland in 1915 end had not been destroyed as a result of enemy warfare as sub- mltted in evidence placed before former reparation commissioner Errold M. McDougell, Montreal.

The matter was the subject of investigation by Chief Justice Her- vey of Alberta. who. as commission- er, found against Hatfield and In- gan. (hptein Hatfield never sp- peared before the commissioner and efforts to locate him have been unsuccessful.

Cost of Education

111s expenditure for all Canadian schools and institutions of higher learning. public and private, is shown in the Annual Surveys of Education for 1980 and 1932 to have been about $165,000,000. The intervening your is. the only one in which it was cvcr higher: About $30,000,000 of this is the share of the universities and colleges. some- thing like 335000.000 on the high school students and $110,000,000 on the elementary. It is indicated that out of s total expenditure by Can- adisn consumers that Wis probably in the neighbourhood of “$150000.- 000. about 3 1-2 per cent went to schools and universities. About 55 per cent went for the purchase of I006. clothing and shelter. including “l.

IIDII 8053i OI SSCUIJTIES The investors’ index of industrial common stocks was 1302 for the we: ending March 29. compared with 180.1 for the previous week, domestic utility e- mon ass un- , common of companies heated abroad 90.4 compared with

What Is An Epizootic?

An apisootic is a disease, such es foot and mouth in cattle, influenza in horses. and distemper of dogs. foil, mink. etc, which attacks many animals at the same time. It

to epidemic as applied to dbeases of men, but it must at Q00 be made clear that, owing to the eher tlc activities of the Do- minion rtrnent of Agriculture. fieleda is fortunate in not having flflrlenced the dssestrous episco- tiu which for centmies have swept

Z“\_-..__i,

KE IT!

SBUI) g;

,

‘v

The different troops are busy concluding indoor work preparatory to open air activities. After all, life in the open is what gives zest to scouting, end as soon as the roads are fit. there will be hikes, open air maker-y, etc, etc.

The Provincial Secretary and Field Commissioner, Mr, R, C. Parent, who has been in Ottawa for two months, arrived hogng l”; night, accompanied by Mrs. Parent. Active organization work will now proceed space. and arrangements be made for the annual Scout Con- cert end Entertainment.

St. James Kirk Cubs had their first parade in uniform on Sunday when they celebrated Easter by n. l-Bndina’ morning service in force- 15 in all. They presented e very gr. traclive appearance seated in the front part. of the church and were the cynosure of all eyes, both en- llfill! 811d leaving the edifice. They B"! V917 enthusiastic in their work, end it would be worth while for any one interested to visit them in the Hall on Wednesday evenings.

A splendid response has been made to the appeal for egmctgee membership of the Boy Scouts As-. sociation. but there are still some. old friends and supporters who have failed to send in their sub. scriptlons. Money makes the mere to go and the Boy Scout Movement Is well. Liberal support is necessary if the great work is to be develop- cd as it should, and as the Chief Scout, lord Baden Powell will ex- pect when he visits here next wring.

C1080 l0 10.000 101mg men are enrolled in the Rover Scouts of the United Kingdom.

1,000 More Jemim- Firemen

Wit-h the help of Fire drlefl and firemen, 1,021 Canadian Boy scouts last- year passed tests es "Scout Firemen." qualified in various ways w mist at fires. Particularly u. the smaller communities.

Scouts and the Indian Caste Sys- tem

That the Boy scouts of India ._ Mwiems. Brahmins and Christians -arc "doing as much es any move- ment in the country to break down the caste system." was the declara- tion of a returned missionary, ca- non Gould. at. Christ Church, To- ronto. "When e task is assigned them. even if it is against the rulgg of their caste. the scout, wm-k 15 put first. and the task is well done."

5°11" 5.000 ‘boys are erwolled in the Boy Scout tmops of 105 wen. known English public schools,

Hungary has s btfmanent flying field. with a largo hang“, for the use of Boy Scout air gliders.

A Scout Cliff Rescue

30°11" 0! l West l-ismmersrnith “MP. England. performed e. d“. matte rescue of a youth stranded he" we! up a ZOO-foot precipice. They lowered one of their number down the cliff face, and hguled mm “Mk i» the too clutching the rescued boy.

lined For Faleely Claiming c. b; e Sccntmaster

The firs} charge against a pergon falsely representing himself tn be a Scoutmaster was brought at Wet. 10rd. Dlkland. under the Charter- ed Amqclstlom (Protection of Names and Uniforms) Act. Pound ruiitv of improperly using gpgotgcg. ed title. also of obtaining money under false pretenses. the defend. ant was fined 10 pounds and sen- tenozd to three months‘ imprison. men . .

AGAINST EXTRADITIUN

By Priscilla Bing, Associated Pre- Forelgn Staff. (by Guardian's Special Wire)

April 5. — Samuel Insulls lawyers mapped their cam. Paign today for keeping the aged former utilitia executive out of the hands of United States authorities. They indicated an intention of ex- erclsing all rights under the law in this direction, including representa- tions to the Council of State and even to the Turkish Parliament in e hope of obtaining a cessation (an- nulment) court decision against the governments extradition order.

If these efforts fail an appeal will be made to the British Government on the 74-year-old fugitives behalf because he is a native of England. Dispatches from Iendon, however, quoted authorities es saying even if lnsull were e British subject - he could regain his British nationality only through residence - e ‘Iurko- American extradition treaty now nearing ratification would give the United States the right to extredite even e British subject charged with violating American laws.

New Remote Phone Control For N.S. Likely

(C. P. By Guardian's Sioflal Win)

HALIFAX. Ara-ii o-Automatlc telephone exchanges for rural dis- tricts enabling 24 hour service at no increase in rates was advanced nearer to reality today when bills outlining the new ‘ control system for Nova Scotia, received

The two bills were introduced by Hon. J. H. MacQuarrie, Attorney General. Hon. A. S. Macllillan, Minister of Highways, explained them today.

Approval of the new system was given the Maritime Telegraph and Telephone Co. Ltd. by the Board of Public Utilities a week ego.

Hon. G. S. Harrington. opposition leader. said similar legislation had been considered previously and he asked "that before the bills were passed opportunity be given rurel telephone compeniu to present their case, especially if they had to share the costs cf the new ex- change.

The third penal court, meanwhile, rte-affirmed its stand that Insull could not appeal from its recent de- cision upholding Turkey's right. to hand him over to United States

authorities

second reading in the l -‘ ‘ "Ive. ing

More Passenger Travel Predicted.

(heels! to the Glarllaa)

IONTRILAL, Que. April ‘l- Speaking as the "dean of travel agents in Montreal." Thomas Hen- rv. today predicted more passenger- traffic out of the 8t. Lawrence this Year than last. Mr. Henry said hs thought the British colonies in the Caribbean would show an increase in the number of Canadians pey- visite, , "y the colonies farthest south such as ‘Trinidad, Barbados. British Guiana Jamaica, which hitherto have been relatively negl ‘ by Canadian tourists. '

Canadian National Steamship: likewise look forward to a numer- ical increase in passengers to Brit. ish West Indies ports. ea well es an increase in the total of passenger miles by steamer.

SWISS PLANO HIGHEST

PIICID WORLD CUIIINC! The world's most hlghut priced currency ls the swiss franc and their tourist trade has been affected ac- cordingly. In an effort to revive this trade, states the Tourist Department of the Canadian National Railways a movement is on foot to lower the rates for hotels end boafiinl

to travel by rs.il.in the fonifoi cheaper transportation.

tackle.

m; H \"1ii 5 u“ PH: \

ther.

In Spring a iYoung Man’s

F ancy

IN SPRING the whole world feels young once more.

. It is the time of new birth .- . . of rebirth . . . of a revival of old long- ings and the stirring of new desires.

. The spirit of man and woman is al- ways young in Spring‘. new scenes . . . for new clothes . for new surroundings. A tradition, old as civilization, warns us that if we don’t share in this newness, we will suffer through the year from a feel- ing of defeat, of bitterness, of frus- tration, of old age creeping upon us prematurely.