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texture. Purex has been refined (H or and m er n,-_'.1in

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EVEN<years ago, Purex introduced to ‘home-makers a new kind of bathroom tender Skin

tissue-—the first facial tissue quality produced in Canada. Since then Purex has been improved again and again, each time becoming a softer, stronger, more absorbent STRONG - - - Mal“? “'55 ‘"5" W" “P8” “*0

tissue. Today it is the very finest product of the papermaking craft—brought to you 5h°“5 °f P‘"""" N0“ “"” “ ““"~‘ ‘""“"""-" “"“"

the pcrforations—a good test of tissue strength.

at popular prices! . . . In spite of its 1-.\lrn ~lrrn;:lh.

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and for real 2-ply softness...

SUPER PUREX

For the ultimate in bathroom luxury at only a few cents more, look for Super Purex in the new white label. It gives you two thicknesses of Purex tissue for extra softness. extra strength and firmness.

which gives it extra al)S0l’l)(‘Il(‘)'

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. . . You'll ltl\(‘ lhe snow \~l1i|epurily of this finer tissue. llultl it to the light and null‘

its men texture-—I'ree from lmr.~h ingr<‘tlit*nl~.