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The Daily Examine
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The Examiner Publishing Company
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THE WEEKLY EXAMINER
tsene id every Friday morning. It is made up of matter which has appeared in the Daily amd is a firstclatss newspaper containing all be latest news Subscription $1.00 a year
INTERESTING NEWS NOTES SELECT ED FOR THE EXAMINER.
Tie town of Pulaski, W. Va, was te- verely shaken by an earthquake soon after roon on Monday. No damage resulted, but the people were terribly frightened.
Heavy snow has fallen in the central and western parts of Pertshire, Scotland. Sx inches bave fallen in parts of the Grampian mountains.
Crop reports are beginning to.come in tothe Ontario department of agriculture, and +o far are very eatiefactory. Autumn wheat stood the weather well and prospects are good.
About 1200 plumbers went on strike in Chics go last Monday, and work on nearly every building in the course of erection is ata standstill. The main poin of difference is over the employment of ‘helpers, the upion insisting that mo more than one helper be employed in each shop.
The Woman’s Franchise Bil] bas been thrown out of the British Columbia Legis- lature.
Montreal imposes a civic tax of two dollars per year on bicycles. But there is no tax in that city on the rich man’s car- riage and pair.
At Saco, Me., recently, a depoty sheriff notified all druggists, confectionere, tobac- conist«, newsdealers and the proprietors of all business houses that they must here- after close their shops on Sunday. So indignant are many of the merchants that they threaten to prevent steam and electric cars and,steamboats from running here on Sunday, and, furthermore, to close livery stable= and every other branch of business not affected by the sheriff’s order.
This is the season of the vear when the household furniture, the head of the house and other useless articles in feminine cyes, find themselves dumped on the front etoop; while the spring revolution is progressing indoors.
Anew ordinance in San Francisco, aimed at the Chinese, prohibits the spray- ing of clothes in Jaundries with water emitted from the mouth.
The colored Baptists of the United Sta’es gave last year $41,897 for education $35,320 for missions and $210,794 for miscellaneous purposes. They have church property to the value of $9,794,342; and school property to the value o $2,028,650. They publish thirty-two perioudicals,
The iron p of scrofula has no mercy upon its victims. This demon of the blood is often not satisfied with causing dreadful sores, but racks the body with the pains of rheumatism until Hood’s Sarsaparilla cures.
“Nearly four years ago I became af- fiicted with scrofula and rheumatism.
Viade
Running sores broke out on my thighs. Pieces of bone came out and an operation was contemplated. I had rheumatism in my legs, drawn up out ofshape. I lost ap- petite, could not sleep. I was a perfect wreck. I continued to grow worse and finally gave up the doctor’s treatment to
Well
take Hood’s Sarsaparilla. Soon appetite eame back; the sores commenced to heal, My limbs straightened out and I threw
away my crutches. I am now stout and hearty and am farming, whereas four yearsagol was a cripple. I gladly rec- ommend Hood’s Sarsaparilla.” URBAN HAMMOND, Table Grove, Illinois.
Hoods
Sarsaparilla .
Isthe One True Blood Purifier. All druggists. $1. Prepared only by C. I. Hood & Co., Lowell, Mass.
a eure ‘liver ‘ills, eas to Hood’s Pills take. easy to eperate, Se.
All the verve giving and vitalizing pro-
ties of the Cocoa Plant are concentrated ma palatable form in Sovereign Cocoa Wine. “Ask you druggis: for is.
ee Experience Has Proved it,
A triumph in medicine was atained wher experience proved that Seott’s Emul- sion would rot only stop the progress of Pulmonary Consumption, but by its con- tinued use health and vigor could be fully reetored.
THE DAILY EXAMINER, CHARLOTTETOWN, MAY 8, 1897
ADVERTISING ADVICE.
A COLUMN FOR THE BENEFIT OF OUR ADVERTISERS.
Some Remarks on the Interesting Subject of Advertising, and Extracts from Various Sources.
If you have a hankering to woo the muse in your ad. disguise the fact. A rhyme “run in”.as though it were ordinary prose will cause a smile and make a point to be remembered, while if run as a couplet in the style of poetry, it would be considered senseless.
Brevity is the soul of wit, and let the soul be the only humor inanad. The ian has yet to be found who can write a “humorous” ad. that will not disgust a certain proportion of its readers. An impression can be made with a witty ad., but as often as not it is an unfavor- able impression.
(Printers’ Ink, New York)
The best. advertising medium is a daily paper. The best advertisement is the one that tells what you want to say in the fewest and plainest words. So word your advertise- ment that it will be understood. So display it that it will catch the eye. Insert it in the best daily paper—mind you, the best.
Here’s a little sarcasm from the Times, of Dallas Cestre, Iowa: A superstitious sub scriber who found a spider in his paper wants to know if it is to be considered a bad omen. Nothing of the kind. The spider was merely looking over the columns of the Times to see what merchants were not advertising, so it could spin a web across the doer and be free from disturbance,
The physicians bewail the increasing business and profits that come to the advertis- ing specialist. (Quacks there are, and a lot of them among the latter, but the ranks of the advertisers are being recruited é¢very day from bright men who have taken a_ thorough meuical course and have become disgusted with the slow ‘‘professional” system of gain- ing a practice. This new and better blood is bound to eventually break down portions of the ‘‘code.” There will be a material change in the next twenty years in this wall that now surrounds the protession.
——
A jeweler’s ad should be full of gems.
A watch-maker’s ad should be well timed.
A piano ad should not be too high-toned.
A fruit-dealer’s ad should be fruitful.
A liquor-dealer’s ad should be spirited,
A poultry-dealer should advertise in lays.
Ads for soap should be devoid of all ‘‘lye.”
A modeller should have a model ad.
A florist’s ad should not be too flowery.
A designer should have a good design in advertising.
A clothier’s ad should be well dressed.
A baker's ad should bring in the ‘‘dough,”
A book-binder’s ad should be bound to pay.
An architect’s ad should be well planned.
A displayer’s ad should be carefully dis- played.
A tailor’s ad should reap what it ‘‘sows.”
TAYLOR Z, RICHEY.
Every day I am asked about the advisability of using bookiets, says a writer in that spright- ly little monthly, Push. Some business men find them the very best means of attracting custom. But these men use artistic and ex- pensive booklets. They know what and they are not afraid to spend money to get it. A druggist reader of Push wants to know if bookiets could help him. Yes; him above many others. <A bvoklet is for the unocupied five ten or fifteen minutes of the day or even- ing. The average man generally has that at home, and it is there that a booklet should go. And when people want drugs they want them pure and at the lowest price, and they want to be assured that their druggist knows how to compound and that he is careful. A book- let that will embue its readers with confidence in the druggist issuing it will do a world of good. And another thing, a little booklet Oace or twice a month which would explaia t 1¢ little ills of the household and give a price lst of the proprietary remedies that the druggist carries in his stock would be appreci- ated and read by hundreds of mothers. Also, a little booklet of nursery articles, one for toilet articles, and a thousand other. Yes, the drug business, more than any other business, permits of the telling use of the booklet.
The ability to write an ad is practically un- iversal. Any individual who can compose a business letter, who is at all versed in the line i1 which he is employed, is abie to write something which passes in the composing room as an ad. But the person who can write an ad which shall be distinctive in its wording, that shall have cirectness, truth, strength and individuality is not found in every place of business, nor indeed in every line of business. The man who can build ponderous, intricate or delicate machinery, who plans and estimates, studies and accomplishes wonders in the pro- ductions to which his mind and thought has been given, generally fails corapletely when he comes to take his pen and plan an attractive ad—something that shall attract the public to his invention or production. Thescholar who writes an interesting nevel, who can command the iiterest and close attention of the reader from cover to cover, fails when it comes to enumerating the advantages of a particalar brand of soap. Chemists who have, after jong years of experiment and study, succeeded in producing a medicine which will build up the wasted physical nature, are powerless to ex- plain its merit with a pen. Men who can talk on the merits of their particular line of goods, who can take a customer and demon- strate beyond a possibility of question that their goods are superior and cheaper by far than any other similar goods, fail to touch the public by the composition of their printed announcements. The desire to acquire riches quickly is undoubtedly the occasion of the rise of the fadwriter. Ile took in the situation. He saw that the man who manufactured the article gave so much of his thought to the
manufacture that he had nothing left to give to the advertising. He prepares himself by a study of the merits of the goods ; he examines the cloims made by the rival concern, and like an aitorncy looking for technicalities, he looks for the pvints which may be sprung on the public to advance the sale of the particular line which he is writing up. Having secured that, he makes the great public acquainted not only with its merits, but also with the defect of the opposition.—-/z/and Printer.
BUTCHERED OR BURNED
We read with horror of the cruelty and butcheries of Gen Weyler in the fair Isle of Cuba, but little reck we of the ravages of that more direful King of Grave-Fillere, Kidney Disease here in Our midst.
People of high and low degree drop into graves on all sides of us daily from Kidney
Trouble. We incur it ourselves. We encourage it. We doeverything but cure it.
.
Yet there is a cure, pleasant as a May morning. Sure as fate. Infallible as hereditv. Before this wonderful remedy, the agonizing tortures ot K idney I/ls vanish like « snowflake in a fiery furnace.
This cure, of which we sound the praisee is DLUDD’S KIDNsY PILLS. Yet not slone we, butevery one who has _ tried them. One hundred per cent. of curcs we record. Here are examples : —
W.F. Smith, 16 Carrol 5t., Toronto, says :-—“T have taken eight boxes of Dodd's Kidney Pills which have cured me of Heart Trouble, Pain in the Back and Dizziness, afier other treatments had failed.”
D. J. Kenny, Queen’s Hotel, Mount Forest, says :—Have suffered greatly from Nervousness, but information as to the effects of Dodd’s'Kidney Pills in such cases led me to use them, with the reault that I am cured.”
Louis H. Bouneall, 537 King Eaat, Toronto, says :—**Had been troubled for several months with pain in my Back and Kidneys whith prevented my entering in bicycle events, but am in the ring once more after using three boxes of Dodd's Kidney Pills.
Mr. James Sck-s, Deseronto, Ont., save :— Fromm the firet box taken of Dodd’s Kidney Pills I-found relief, and bundreds here knowing me for the past fifteen years can vouch for my cure of long standing Kidney Trouble.
WHEEL WHIRLS.
How the wheelmen respond to the sun’s invitation !—Cleveland Plain Dealer.
The price of the bicycle, like that of the Jersey cow, will have to come down after awhile, and when it does come somebody will get hurt.—Atlanta Constitution.
Two London Italians recently had a bi- cycle wedding in a Leicester square church. The bride and groom rode by the guests, who were mounted on 12 tandems and 16 @ngle bicyeles.—London Globe.
SHOW THEM UP TO THE PUBLIC.
wee
As the public — particularly the ladies— are so often swindled by profii-loving merchants and dealers, it is well that people should have an example of what is done in the sale ef sertain package dyes for. home dyeing.
The makers of common and adulterated package dyes sell their crude colors to the retail merchants at a cost of four cents per packet, and the public who buy these deception dyes are made to pay ten cents for them. A handeome profit indeed for Mr. Storekeeper! No wonder he user every endeavor to sell and substitute his poor dyes for the famous and reliable Diamond Dyer.
The Diamond Dyes, that all live and hovorable dealers in Canada handle and sell, cost a good deal more money, yet the public get them for ten cents, which only allows the dealer a fair profic.
But mark the difference, ladies! The cheap dyes are really worthless, and are made for the profit cf the manufacturer and the dealer, while Diamond Dyes are made for the profit, pleasure and blessing of every home dyer.
We Dont. Claim
To be able to suit all who are suffering with their eyes, but we know of a good many people who have sfiffered in- cessant headache, pain in the eyes. etc, who attribute their relief to the wearing of prop-
erly fitted glasses. We aie here to help you if possible.
G. hk. TAYLOR
Jeweler and Optician, North Side Queen Square.
AT THE---
DENTAL PARLORS
North Side Queen Square.
You can have your teeth extracted free of pain by the means of either general or local anesthesia, eatisfactorily.
+
DR. J, H. AYERS
All kinds of work done !
GLEANINGS.,
Four sailing vessels are lost at sea to one eteamer.
Florida of all'the states has the most water within its boundaries, 4,440 square miles.
A doctor says that persons who attain their thirtieth year without suffering from any disease are likely, all things being equal, to live till they are at least 73 years of age.
‘‘Trimmings’’ is the term under which alcoholic drinks are disguised in the bills English ladies run up atthe London de- partment stores, according to Salvation Army investigators.
A fat men’s club has been established in Paris under the name of ‘Les Cent Kilos,’’ no man weighing less than 200 pounds being accepted. On state occasions the club will parade in a body.
A Russian recently won about $40,000 at Monte Carlo at one sitting. He won the maximum for 20 consecutive ‘‘coups,’’ and in doing so broke the bank twice—that is, he forced it to suspend until another supply of muney could be obtained.
Sacred concerts, as they are termed, are given at the Chinese theater in Boston on Sunday evenings, and a placard bearing this carefully worded announcement is posted at the door: ‘This being of a re- ligious nature, no American will be ad- mitted, only Chinamen and their fam- flies.’’
aoc preseueation at court of Lady Sipyl Primrose, the eldest daughter of Lord Rosebery, has been postponed untid next season, when her sister will also be pre- sented. Lady Sibyl is graceful and charm- ing, and has keen literary tastes. The dual presentation will be made by their grand- mother, the Duchess of Cleveland.
Miss Bessie Wood is San Francisco’s sole woman undertaker. After learning the profession Miss Woud tried to secure em- ployment in an undertaking establishment in that city, but the men refused to engage her. Nothing daunted, she has new set up an establishment of her own and says ehe means to make a success of her chosen
Dyspepsia Is completely
) banished from the sys- tem by the use of Adams’ Tutti Frutti.
fave coupons inside of wrappers for latest books and prizes, Allow
no imitations to be palmed offon ro : Break Up a Cold in Time BY USING
PYNY- PECTORAL
The Quick Cure for COUGHS, COLDS, CROUP, BRON- CHITIS, HOARSENESS, ete.
Mrs. Josten Norwicx,
of 63 Sorauren Ave., Toronto, writes:
**Pyny-Pectoral has never failed to cure my children of croup after a few doses. It cured myself of a long-standing cough after several other remedies had failed. It has also provéd an excellent cough cure for my famiy. I prefer it to any other medicine fur coughs, croup or hoarseness,”
H. O. Barpour, of Little Rocher, N.B., writes:
“As a cure for cengha Pyny-Pectoral is the best selling medicine I have; my cus- teumers will have no other.”
Large Bottle, 25 Cts.
DAVIS & LAWRENCE CoO., Lrp. Proprietors, MONTREAL
Spectacles
Just received another lot,
selling at 50 aud 70ca pair,case included. Also the newest in gold frame
OPERA GLASSES TO LOAN.
_ EW. TAYLOR
CAMERON BLOCK
Seen 4 rate
}
AY MOTE
[ve Have itinthe House”
It will positively cure tle -ye-1y common ailments which will occur to the inmates of every tamily as long as life has woes. it soothes every ache, every lameness, every pain
soreness everywhere. It prevents and cures asthma. bronchitis, colds. coughs, croup. cata diphtheria, gout, hacking, hoarseness, headache, hoopiug cough, influenza and hevralgig. |
J ohnsons Anodyne Liniment
Originated in 1810, by the late Dr. A. Johnson, Famiiy Physician, —
For more than forty years I have used John- CROUP, My children are subject to emme, _ son’s Anodyne Liniment in my family. I re-| All that is necessary is to give them a an ard it one of the best and safest family med-| bathe the chest and throat with your Lin cines; used internal and external in all cases. | tuck them in bed, and the croup disappearsa: © O. H. INGALLS, Dea. 2d Bapt. Ch., Bangor, Me.! if by magic. K. A. PERKENOT, Rockport, Page ys -
Our Book “Treatment for Diseases and Care of Sick Room,” Mailed xm Yold by all Druggists. I. & JOHNSON & CO., 22 Custom House Street, Boston, ye
fast tes
Over ten thousand dealers sell * é THE SHERWIN-WILLIAMS = PAINTS a4 There are paints for houses, for ba x for fences, for chairs, for buggies, for farm Gig wagons, furniture, cupboards, shelves, wo bath tubs. ben,
c mt THE SHERWIN-WILLIAMS PAINTS Qa) =z cre made for all these purposes, not one 4) Jy paint for all surfaces, but a different paint ;
Cy for each surface. That is thesecret ofgood (ey *™ Sy painting —the right paint:in the right place: ; CD s (S¥) THE SHERWIN-WILLIAMS VARNISH STAIN Ee “SZ is made for staining and yarnishin« at the same time. It imitates natural — ($$) wood, Mahogany, Cherry, Oak, Kosewood, Walnut, Ebony. Over new Gag} Gi, wood this produces the finest effect. a yy Our booklet. “Paint Points,” tells what is the best paint to use for Hay ‘ay each purpose. It is a practical book, for practical people. Jnst a plain (2 \ SS”_— talk on good paints. Sent to any address free. For booklet, address Sa (S°¥) 19 St. Antoine Street, Montreal. £5: wa) THE SHERWIN-WILLIAMS CO. “EsJ ~} owcaco n — WEW YORK - (o> 5 4 MONTREAL Da ES ES ES ES EO a fo LE (EO oS Ls LE LES LESS LES ES << Mme ie We We Vine Vik Vike Vio’ Yio Ye Vie ie vio” IM Nae "Tee | (3O860000000000000088) - —_ = ~— —==s
Dont Asi for Credit |
——AT THE
But buy cheap for cash. Doing business all for cash with small expenes we can do with a small protit; consequently you can buy cheap for cash,
R. 3. NORTON & 9, J. FLN ORTOS, PROPRIETOR
— —— ————
ANZ ’ SRR ONON a
Bedroom Suites =
Our new lire of Bedroom Suites are here, and are por itively the finnst assortment we have ever shown. Qur line in Oak is especially fine, also Birch, Elm and Ash. Our $15 suite has not yet been approached i style and finish. Ask to see our $20 “Leader.”
JOHN NEWSON Seiek dees
Victoria’s Diamond Jubilee
Will be held this year, and those who visit Ch’town this year will not do themselves justice if they fail to get. their Lunches a
Victoria Cafe, and ¢énnak the health of MHer Majesty the Queen
in a glass of Joy’s famous But- termilk
JOHN P. JOY
VictorIA CAFE Gt George St.....
‘QUEEN STREET
Wall Papers! Wall Papers!
444244
id
A fine assortment of American and Canadian Wall:Pap2# now in stock. For Prices and quality we will not b2 beate™ Have a look at our stock before purchasing elsewhere.
McMILLAN & HORNSBY |
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