THIS CONTEST CLOSES SATURDAY, JUNE 24. 3
Answer each of the following questions to This information will be kept confidential and used only to
chock buying habits of the market. will not be solicited or obligated in any way.
' the best of your ability.
l. Do you buy bulk collect’................... How many pounds per month’! ..........
l. Do you buy package coffee in baga?......... What brand? ............................ How many pounds per month? ...........
h. Do you buy vacuum-packed ooiiee in tins? What brand? ............................ How many pounds per month? ...........
L Do you buy de-uiffelnated coffee or coffee
substitutes? What brand? ... How many pounds per month?
d. Do you buy packaged tea? What brand? ............................. How many pounds per month? ...........
d. Do you buy hulk tea? .................... How many pounds per month?...........
‘Llloyoohnyoocoainoansorpacksges? ......
What brand? .. _ . How many packages or cans per monthi’. . . l-Doyouhnypowdaredfooddrinksinunsor What brand? ............................ How many cans or jars per month?
l. Do you buy package ‘ foods of any kind?
(Do not include farina, plain rice, pancake flour or corn meal in this question or any of the following questions.)
1i). Do you buy package breakfast foods that are ready to eat? How many months during the year? .
ll. Do you buy package breakfast foods that must be cooked before eating? How many months during the year? ......
1s. Do you buy package CORN breakfast foods?
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What brand? ............................
(if you use corn flakes he sure to give brand name.)
i-iow many packages per month? . i8. Do you blur package WHEAT breakfast foods that are ready to eat? What brand‘! h How many packages per month? . . . __ ti. Do you buy package WHEAT breakfast foods . ‘ that must be cooked before eating? What brand? ............................ How many packages per month? .......... .45. Do you buy package Dolled Oats? .......... What brands? ........................... How many packages per month? .. “id. Do you buy package IIAN breakfast foods?
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What brand? ............. How many pecltegedlermflth?
_ “n. n» you our package arcs emu... mam.
m (Do not include regular rice.) What brand? ............................
l-low many packages per month? ..........
‘ u. o» yen buy any m». of breekfsetfoods
other than those listed above? .... ..... What brands? .................... u“... How many packages per month? ....... l9. Doyonusefreshmiiklayotirfamily? .- What dairy? ......... i-low many quarts per day? How do you buy it? (Check) Delivered by dairy .... Bought at storm...
5.‘ éltlioyeebrucsasedevsporstedatllkwesy
sweetened (contains no sogsr)?'............ What brand? ................ How many cans per. month? ... . Evaluate-Selina? 7 I talent feeding? '
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22. Do you buy cheese in packages. Jars or glasses? .................. .. ................................
(Do not include cottage cheese.) in packages? ............................ What brand? ............................ How many packages per month? . ......... In Jars or glasses? ............. .. What brand? ................... ..... How many Jars or glasses per month f..... 2?. Do you buy bulk or loafeheese? ............ How many pounds permonth? ............ 24. Do you buy canned soup? ..................
Cans Per Month.
Kind. Asparagus Bean Chicken Clam chowder Consomme Cream o! tomato Mushroom
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............ ........ ..... ...... ........ Onion Pea Scotch broth Vegetable Others 25. Do you buy canned vegetables? ............
Cans Per Month.
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Kind. Asparagus Beans. baked Beans, green wax
Brand.
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Beets ............ ........
Corn ............ ........
Peas ............ ........
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........ Other vegetables Strained vegetables. . . . . . . . . 26. Do you buy canned meat? ................. Cans per
assesse-
Kind. Brand. Corned bee! Chicken Others ............
2?. Do you buy canned salmon? ......... .... What brand? ...............
How many cans per month? ..
2U. Do you buy sardines?
What brand? ........ .... l-low many tins per month? ..............
2o. Do you buy canned tuna fish? .....
What brand? ..................s...
Kind. Cherries Peaches Pears Pineapple 8L Doyon buy 1am?... What brand? .. How many pounds per month?........-... as. Do you bay marmalade?.......... What brand? ............. H9" "may Pmlldl QII seeeee B8. What fresh citrus fruits do you buy?" . I
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Kind. Oranges Grapefruit Lemons '
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IB. Deyoo bay fielded epieep? ........ ‘ ' What etaoeeeiesue View may botuss puissant m...
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Complete the sentence in the box in the lower ' right hand corner of this page. Use a total of25 words or less. Prizes will be awarded
on the basis of completeness of answers, neetness, and the best sentences submitted.
m’teseee-eassssesesa Jun-seasons: ‘ihlloyougbey s veiiretgeieilne? ..... »
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88. Do you buy prepared mayonnaise? What brand? ............................. How many jars or bottles per month? ..... 89. Do you buy boiled salad dressing? . What brand? How many jars or bottles per month? ....
.....-.s-...
..............................-...........-
Do you buy sandwich spread? .............. What brand? How many jars or bottles per month? ....
t1. Do you buy bottled pickles? ............... What brand? ............................ i-iow many bottles per month’! ............
. Do you buy loaf eugarln boxes? ....... What brand? .......
How many pounds per month? ....
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Do you buy package sods crackers? . . What brand? (Give name of manufacturer.) How many packages per month? ........ BA. Do yon buy bakers’ bread? ............... What bakery? ............................ How many loaves per week?............... 44. Does your family bake st home? ........... (ChQQk products often baked at hams.) Bread“ ...Pies........Cakes........ Cookies. .... Biscults...... Other..." 45, Do you buy all-purpose flour? .............. What brand? ............................. How many pounds per month? .......... What size beg do you usually buy. (Check one.) Sit-lb. 7-ib. 14-1)). 24vlh. 494i). 48. Do you buy prepared cake flour? ... What brand? How many packages per month? ........ e7. Dayan buy pastry flour? .................. What brand? .............,..............
98-127.
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How many pounds per month? .. in Do you buy pancake flour? What brand? .....‘................ lfiow many packagesper month? .......... in. Do you buy baking Powder? .............. What brand? ............................ How many cane per month? ............ What size can do you usually buy? ........ 50. Doyou buy compressed yeast? .............. What brand?‘ i-iow many cakes per month? .. How n it used? Baking? .. .. Eating as digestive aid? ................ Bl. Doyou buy cooking orsalad oil? ........... (Do not include olive oli.) What brand? ..................-......... i-iow many bottles or cans per month? ... .. N. Doyou buy shortening? .,....... What brand? .............. How many pounds per month? .... es. Doyoobw lard? ................... ....... What brand? ........_.......... i-low many pounds per month? .. 8t. Do you buypaokage hekingeltooolats? ..... What brand? ............................ How many packages per year? .......... u. what eon beverages do m nrcaase we'll- larly for ltosae use? ... ......'.............. w... brand? _ month? eesseeaess it Do ‘you oey flavoured Jelly pewdsss is
What “ensure-s.seeeetseesesese
MDHUIT seasons! I P “ _ ‘itsdeyleeeaoselq
iidv month? .........\.
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d address d mall s!“ ytgtur DIVISESN, {JANA-
° gal‘ DAILY NEWSPAPERS
p ASSOCIA TION, Box 425. Adelaide St. Poet Office.‘ - must be received not later than June 24, 988. family in Canada is eligible toeuter
Toronto. Canada. Your on
contest.
d9. Doyou buy package '? ............ What brand? ............................ How many packages per month? ._........ . 80. Do you buy package spaghetti? ............ (Do not include canned spaghetti.) What brand? How many packages per month? ‘f .. What brand? ................
61. Do you buy canned ‘
How many cans per month? ........
62. Do you buy package bacon? ..-...... What brand? ........................ i-low many pounds per month? ..........
68. Do you buy smoked hams? ................. What brand? ............................ How many pounds per month? ..........
6i. Do you buy package fabric dyes? .......... What brand? ............................ How many packages per month? ..........
as. What brand of toilet soap do you buy for lace and hands? ...................
i i~io.w many bars per month? ............
65A. What brand of toilet soap do you buy for
bath?
How many bars permonth 1..
...-.......-........s.s
60. Do you buy bar laundry eosp? .. What brand? How many bars a month? ...........
.....s....-.-.-.s
67. Do you buy soap chips or flakes? .......... What brand? i-iow many packages per month? ..........
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67A. Do you buy soap granules or powder-T..." What brands? ......................V...... How many packages per month? .......... 8d. Do you buy laundry starches? .............. What brand? ..........................s.. l-low many packages per month? .......... 65A. Doyou use cleansing tissues? ............. What brand? .. l-iow many packages per mcnth?..........
........................ d). Do you buy package ' _ cleansers? (Do not ind ‘ bar scouring cleansers.)
regular washing powder or
What brand? ............................ How many packages per month? .... n... If). Do you buy steel wool cleansers? .. What brand? ..................-. How many packages per month? ..
7!. Do you buy water softeners? .............. What brand? ............................ l-lew many pscksgesper month? ..........
‘i2. Do you buy toilet bowl cleansers in “n! or
packages? .......... ...... What brand? ........... How many cans or packages per year-b...
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1I.Do you bnydrain cleansers in has er
packages? .............-..................... What brand? ........................
How many cans oripscksges peryeesfn..." T
7i. Wliare do you purchaee-yolrpepi?
I ........................,.................... (Give type of store, such as drug". snowy. department stores.) ' t: i - ~ What armor ".1... f-low many rolls pernmoatlt?
‘all. Ileetaaay persoaearelnyonrfamiiy? ......
4. President-Association
ynolds, President, lng Agencies; Dally ‘News and John
‘it’;
Director of Research, Advertising, Canadian Dally Newspapers
MAIL. voun Qussrlouualns room
The judges of this contest n. be om.
Bannorman,
of Canadian Advertisers; E. w. Canadian
tion of Advertis-
Wllliarn Wallace, "President, Canadian rs Assoclationfii. ii. liars, Chairman,
Bureau of
The judges’ decisions willxbe final.
ONLY ONE QUESTIONNAIRE WILL BE ACCEPTED FROM EACH FAMILY
1d. Doyou buy tooth paste in your falniiy?.....
What brand? ..... ......................
i-iow many tubes per year?............... 7i). Do you buy tooth powder in your family? ..
(De not include plate powder.)
What brand? ............................
How many tins per year?................ M. Do you buy mouth wash in your family?.... (Do not include hydrogen peroxide.) What brand? ............................
l-iow many bottles per month? ............ d1. Do you buy shampoo in your family? ......
What brand? ............................
How much per year?.........'............ 81A. Do you buy hand lotions? .......
What brand?
How many bottles per yesr?..............
l2. Where do you and your family buy most of yourdrug... ‘note?
(Check where but don't give store name.) Department stores -...................... Chain drug stores ....,.................... Independent drug stores .................. Sand l0 cent stores
88- Where do you and your family huy mcsl al your cosmetics and toilet preparations
n-nssus-n-s-s..."..-.. . . . . . . . . .. ...,
(Check where but do not give name of stare.)
Department stores
Chain drugstores............
Independent ‘drug stores ..
5 and 10 cent stores 98A. Do you buy disinfectants or Iermlrldggl
What brands? .........
i-iow much per year?... m, Si. Do you own an electric washing machine? .,
............................
What make? l6. Do you use ice in your refrigerator? 8d Do you use a relrigeraior operated by elm.
trlcity or gas?
What mllto?...-...... ........,, er. Whattype of cooking range a. you use?
(Check one.) Elsctric......»Gas...... Cos) or wood...
What make? l8. What other eiootriul appliances do you uu
iu your home?
(Do not include hand irons or toasters.)
Make.
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N. On what day of the week do you do your
eaohvllla downtown?
104. What daily newspapers do you buy regularly ?
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106. What other publications do you read regularly? (Canadian
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‘flte following questions should be“ answered by the man of the house: _
9i). Do you smoke cigarettes? .. What brand? .......... How many per week? .. 9i.- Do you smoke cigars? ........ What brand? ........' How many per week? ........ .......... M. Doyou smoke a pipe? ............... What kind of tobacco do you use? . How many ounces do you use per wseki. .
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Safety............. What brand? ........................ What kind of blades do you use? “- W5” m" l" llllvlfll loan do you use?..... Klld- ems
Bar ...................................-...
Tubs How many per year?........
I. flew atbtsyinyour lismiiy areempioyed? ... - What occupations?
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and American) (List in order of popularity in your home.)
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s1. u. what m». of home do you um
i-iamlly house .... Duplex Apart..." ~ be. Do you own the homeyou live in? ----~-- l0. What is the value o! your home?
$2.500 or iess.......‘.§2.b01 to $5.0M to $7.500.L....More than $7.500----"
I00. Do you rent the house you live in? .....-'
What is the monthly rental?
(Check one sf the ldllowlng.)
dfloriese .. '. m to s40 J40 to W ........ More titan $60 .
lei. Do you osva a passenger llliomoblleh-m-
(Do not include any. automobile owned b! empi on of any member o) your "W"- even t ough the car may be used by IMF" Do not include automobiles tvhich are used for delivery purposes.)
What mike?
i08- When did you last buy tires?
_f-iow many?
do you buy? ...................- How many gallons per nmnih‘! Do youuss ethyl? -
a
v
General News ~13‘ lyoalNews 8mm - ‘ n Editorial * Woman's Page cl I »
_ Worden _ , ~_What do you find most useful ma moi-using n. your daily newsPflpefs?
the following auegeapshig
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El Cl
Financial Comics
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