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This annual Whitewear Sale is an event long looked forward

to by all our women customers and the public generally as it is one of the greatest bargain opportunities of its ltind in the year. The stock for'this present sale was purchased some time ago when the cost

of materials was much lower than it is today. The manufacturer, who made up the line was anxious to keep his staff emplt yedgover the dull season and rather than let his skilled help go he made a further

price concession to us-that is why you are offered now such really splendid garments at such low prices. 4

Compare the Offers

If any doubt remains in your mind as to the value of the bar-

gains listed here compare articles themselves and their prices with the

best you can get at any other store or from any catalog concern in Ersternf Canada. We believe that a thorough comparison will con-

vince you that the prices marked here are practically unbt atable.

,g W- +

Wide -

A Range of _Night Gowns I Nightgown of longcloth, cut in kimona style, round yoke set in

with narrow torchon insertion, yoke stamped for embroider~ ing initial, sleeves and neck finished with torchon lace and silk ribbon. White Silo price. ._- . ... ... _ ._ _$l 00.

A dainty gown of white crepe, crinkle stripe effects, torchou lace

around neck and long sleeves, (button front.) These gowns require no ironing after washing. White sale price... .$1.35.

Another dainty gown of whit: inull with mercerised strip-, kim-

ona cut, sleeves and neck finished with fine embroidery edging, satin wash ribban run through embroidery. White sale price ..... .. . _ _ _ . . .._ $l.95.

l\`i_g`trtgown, :t beautiful gown of white lawnsdale, square yoke,

back and front, made with binds of embroidery insertion open design, finished with fine pin tucks and pointed em- broidery, all over sleeves with frill of embroidery to mitch yr-ke. White sale price... . _ _ _ . __ _ _ . _ _ _ _ _ . _...$2.75.

A very striking gown of fine Lctwnsdale, square yoke,~back and

front, of linen torchon lace, insertion and embroidery bead- ing, short sleeves with insertion beading set in and finish d with lace to match, caught with two rows of wash satin rib- bon. Sale price. _ . .. .. _ _ _ _ _ $4.25.

See our other gowns, White Srl-: prices $2 25, $2.50 and.._$3_75,

L __

_ ` W

- 3 fagzgs in Princess Slips

Princess slip, longcloth, yoke (front only) of wide embroidery ‘

insertion dainty design, 14 inch flounce of embroidery tr match, silk ribbon dra vs and edges of Val. lace. White ‘ sale price... . . . . . . _ . _ . . . _ _ . . . ._ _ $2.95

Princess slip, fine nainsook, yoke, back and front, of embroidery

insertion open desigru silk draws edged willr Val. beading, 16 inch muslin ilounce showing ht c tucks, insertion set in and embroidery to match. White sale price, . _ _ , _ _ $5 50

See our Princess slips, white sale price _ _ _ _ . _ . _ . _ $4.25

Not Been Forgotten

The little tots have been remembered with

equafl attention at this big annual sale. Here is the

roo _

P DRAWERS choice from entire stock during the whitewear sale at 20|: and 35c according to

qualitv- _

SKIRTS during the whitewear sale will po at

39c and _ _ ._ ..... . ._ _ _. ,_ ._,_.,__6'¢_

NIG HTGOWNS a particularly fine lint-, will ~

go at-580 and 75c while this sale is on.

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""' __-~.,,.»°f ' " are worth ,gofug miles to secure. Back, of the really high-class, well-

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,\ _:___ lé.\ _ f _ ase. A ma 1 order shoppers are accor c the same prompt and

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' S ample proof in' the past that when the firm "of

ltioorg& -' l _ _advertiae,special prices on anypsale that the bargains

made _¢ gitrmcnts that are offered at this -sale and the _nn- usually low prices atwhich they are marked, stands our, binding guarantee that if any article sold doesn't come up to our claims it

may be returned to us andyour money will be refunded in full. _

Send the Coupon

-1 -If you cannot call in person or cannot send anyone tothe store

mail. your. order- you will be sure of getting sitisfaction in either

onrteous attefntiougir en personal shoppers and in every case the or-

ment for your convenience. Use it.

_ . . ders received by mail are filled and returned the day- your order

~ , _,__/1 /L__.;;;;§1_f,_a rrachis us. There’s a coupon attached to the foot of this advertises

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Here, Are Some of the Cfioicest Bargains"

Trooped Together for Prompt Selection.

No. 7 Spe:ial CORSEF COV-

ER. This garmer t is inade of white cotc- n, 'with embroi tery yoke lu |`oiu‘, fini~h fl round yoke atd sleeves vi h ne .t embroidery bearlzrrg, caught with narrow wash ribbon All sizes. Reguar p it~e4,c White safe rrice .`._. . _. _ _ _ 29c

No. 9 Corset over A fine white

cot ou is used ii tnakirg up this garurert, th: yoke (front on'~) is of dainty enrtro dery ` imert on fi i htd r on nd slte\es an.l n ck wi lr iern- biodery edging taught with wash ribbon. All szes_ Reg- rlir- v1ln~_-,65c, a bargain at the Wlille Sale . . . . . . .._ 491:

No. I3 UNDERSKIRT, it nice

gaiiner t, caie‘u'l/ rn de, all reams douhl: s i'ch.d the io 1 2 inch t:i l is made t-howiug 5 narrow tut ks frislrtd with rnusliu. Regt lar value goe- Wli e -“al : price . . . . ._ .'69c

No, _I5 Hereis a skirt which is

a btantv, uradc of line cotton, has r6 inch fl mi ce of allover enrbrtid ry. Nice open pat- tern' R~gul r value $175 White Sale p'i e 5149

No 2 A nice goun in slipover

s yl‘. las rhi t ieeves and low netk, lo h finisued with rn uslin embroidery caught with wash ribbon. Regular ' value $1 Wnire Sale r>ii;e 'I‘)c

No. 5 A dainty PRINCESS SLIP

mario ofiino soft. rnnalin, nll seams double stitchod,_Hl-2 inch frillof nrco fine torchon lnco and insor~

tion. yoke, back und front, of in- sertion und luco to match. Sizfs 34, Bti, 38, 40 R.eguln.1‘ value $125 for ._ ....... ..98e

No. 10 DRAWERS mode of good

white cotton with ar. lawn frill showing five tucks edged with torchon loco Regular value 401:. White Sale price ................. ..29e

No ll Drawers mode of litre white

cotton nit'.cl_vtinished with ti fivo inch frillot' embroidery Made in both styles Regular value Mc White Sale prloe 39::

No 12 Dra\vers,aflne cambric lszuaed

in making up this garment, which is well cut, carefully made and finished with tt lawn rrill. tor-chan insertion serie, edged with lace to match. Regular value (Llc. White Sale price. ........................... ..49e

No. '14 Avery nttractive SKIRT of

good grade soft cotton,has n llitinch flounce of tucked lawn finished with benutifulembroidory 7 1 2 in. wide. This garment has rr. undur~ frill 2 yds. wide. Regular value $1.85. White Sale Price ....... ._98e

Nor' INTGHTGOWN, n. very nent garment made of good strcng cot ton, cut kimonzt style. sleeves and neck edged with narrow embroid: ery caught with wash ribbon. Regular value t55c. White Sale price . ................ .. `\ ....... ..49c

No. 2! Another nice gown made with

high neck yoke of embroidery insertion, button front and long sleeves. Regular price $1.00 White Sale Price . . . _ . _ . . . . . . . . . _ . .._ 79c

l\`o 6 PRINCESS SLIP, something swell. made of longcloth, good out. carefully rnude, has a. deep V shaped yoke. back and front, of embroidery bettdintg insertion caught with wash ribbon Th1s slip

_ is finished with za 7 inch irlll of vory dainty embroidery Sizes 34, 36. tif! und 40 Regular price $1-Til. White Solo price ..... ....... _.Sl 49

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The .,K,dd7eS,, Have Visit Our Store Seed Fair Week

All visitors to the Central Seel Fair-the 11th, rzth and 13th of this month-

'lhe buuieat store onj

121--119

With more patient charity. A “ry

If we knew the ears and trials, M,:1,:;;,i:

. g _ wi »~ » I- I ¢,

All the while we loathe the sin, Oh! we'd love each other better Could we know the powers working If We Only understood. ' ` To overthrow integrity, --_-4 De". We should judge each other's errors _ ADDRESS. deep

_.___ 5

Know the ellort all in vain, wh", ,_ lm. e num |And_the bitter disappointment, ,md ta DB5 ._-“lem

Understood the lose and gain, say good-bye to Mr. Would NIB Kfim °!¢°\‘l1l1 l‘°\\¢h'1¢ll an who are about to Swim. I wonder. :hm the same? _ am canada when nr.

Would we help where now we hinder? awaiting him and his Would we pity where we blame? pbgg¢“'tm,_ 'rug wan ,_ , preaent were voiced

Vg _gfghl Wgjudgeeach other harshly, dress prepared' and

"~ .fikuowlng not li,!e'a hidden force; Cullen -and Jap;

. lfnodlug not the taunt- of action aliltoble present lor -._.Ia_la|a‘~.tnrbid at itssouroe, The host and houtun expressed seeing not amid the evil' ._ ._ », ;‘ui>vr°°i_l§i_°1\ and Dlaoqtlra I _ An w¢f¢rolrlea‘¢taln| or good; -ktn1lu»ita~ ot their tr-lends ior_

many

thi

was spent

lure of but we

one

battle that

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you

we would cordially

red uct d prices. `

bimeet street

_you

that

return “glad

I ___ 1 _ Q _ +

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Underskirts., $1 .50 up

Underskirt, material finle white cotton._15 inch flounce of beauti'

ful emb'roidery, heavy design. White sale price _ _ $2.25

Underskirt, something real swell made of fine Lawnsdale, has a

very dainty fl'o'.tnce of tucked embroidery. White sale

price_...._.... _ ___._..$293

Uuderskirts $1.50, $1.75, $1.95 up to _ _ _ ._ $5.75

!__ Y' __ _ 4

Knicker

Plain and Styk DT(llUel°§_

Drawers uiade of fine soft coiton, gocd cnt, well finished with insertf- ' ion set in and 4 % in. frill embroidery. \Vhitc Sale price _ _ 65c.

See our k.1ick~fer`Jocker style drawers. White Sale price... . 9Uc.

'f " " s

Cut on Corset Covers

Corset cover of fine strong cotton, fitted style, sleeves and neck

fitted with embroidery beading, silk ribbon draws. White

sale price

Ct r et cover of all over Swiss embroidery, yoke, back and front.

of val. lace and insertion bzading run with silk ribbon, lace edges or arms, Wnizc Sale price. _ ...75c

Corset cover, fine nainsook, square yoke, back and front, com- i _' posed of vt rtical alternative rows of fine lace and embroid :ry insertion, edges oftorcheon lace, beading and silk ribb n_

` S zes 34 and 4 ~_ White Sale price.. _-_ _ _ .

are cordially invited to attend our Whitewear' Sale and take advantage of the greatly

small gilt as a token ol

friendship and as a sort'

always

‘ _ . $l.00

I f You Can't Call--Mail This

Moore 8; McLeod,

119-121 Queen St.

Send me . . _ _.,.,'

advertised in the announcement of your Whitewear A

S`zle_ -.= G rctrdian. I e nclose.._... _ _

pay for amount in full. 5 ,

Name.......... _ . . . , . . .

urmr Yacht cum at London'

brought to New York on the

it in laid, has over-

against the "deed

today

of raeoaun

York

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