"Ahll IILN

The‘ “DIAM

111E LHAKLUITISIUWN UUAKUIAR

OND’

TREASURE” Contest

This (‘ontest will appear in the Guardian every Friday l:.ll‘llll.f the remainder of I937, and is being sponsored by tize hillowing leading business coilcerns of Charlottetown:

l .ii \ll.I{ .1. CAMPBELL IIENIIY oliiel-xxllhnNl-s to (:0.

I ‘i i: i"i ii xi (ti. l'.l-.‘.l. (‘u 0l’lIltA'l‘l\'l:J

t r.‘ i.io\""s l.I)tI'l‘I~_‘l) rlltull-J - l-‘l-illtirsos

i .2 i:.=. \l .\\ (‘ASH GROCERY l‘l'ltl-I .\lll.k ("0.\ll>.\.\'Y

I ii i.~i.\"< iii».~"i'.\iil.\.\1' o; lilix srulilfl" alaivr .\l.\lll(l"l i. U Itiliill t.lI srluzu iii:lll)l.\' IIROS.

1 -I i ‘HH izixts (EROFERY.

l i wt lll-Y hour's LINIITEI)

t ' i 'i!i:'.l>l.l~.l ll. r. snirsox

. i. . .. '\l i. ii lrr 00., LTD. slixxLi-il. SHAW o. PI-JARDEN ixcm l ii "illriiis s'l'i \lt'l".\‘ BAKERY

it.‘ . >1 "iivritis .I.\.\lI-ZS l‘.»\l'l‘

i Ilaving carefully read each “DIA

i\. .\' .\\'10\‘ A. l-t. romlns .\ll'<i(' sTOIlE. . .. ‘ .i 'I‘l.(lt'I\ l':.':l: .\'lllt\'ltli i - ' t“ lll). ll. L. IYUIFIIII‘ r i. i lill‘i\l.ll .0 (Tri. lilltctoivn tliiuldian \'.ill i<-<ue six prizes t‘.'l(‘h i t. t‘! "ll; ‘lull. $72.00; Ilrtl, $1.09; lib. $l.ti'l; 3th, Silt‘; 5W: il.e.~t- t es will he l.~.\llt‘tl ill the form of seryiee

t . r1. iiiii e tiriirrs that \\ill lie lioiloured by

l'l li-lul tllltHL‘.

any ad-

vooooa0ooo0000000voooooooooooo+oovooooooo-lovebvoo i

PRIZE i WINNERS LAST WEEK

‘--- ~i Kathryn .\lzicl. \. J. Warren, -. "i-rnon Y\lunn. .\lt'l‘llli‘llll.

S. lniinker, Wiiisloi- North.

"s. \\. ll. Phillips. lll l2 [will Street Fir. .,':ii-lt (lrillant. Illfl Iluston Street.

can. ltlll \\ u) mouth Stieel 218 l-‘itzroy Street.

..i'.

y:seaooovoovoooooovooooooooooooooooooooooovovoovo

l ulii

alien to Last Weelds Contest SLOGAN “Iiiiestnlelit? - Island

lkiunll in Island Furriers .\ll.

l4t|‘lll'llll‘§ (‘ompaiiy Limited.

v00é0o¢00Q60000O0000000000OOOOOOQQOQQQQQQQQQOQOQO

Clue To This lVee/fs Slogan

'I'I~.‘»~ wi-tilﬁ >ltl_'_'lll1 contains five \\'()l'(l.\. It's easy’ ‘I

‘i660090‘$000OOOOQ§OOOOOOOOQQ$OOQOOQOQOQQQQQ§§OOO .,;;.;;;,, irri“ Ql'.\l.l'l‘Y FIAST - FROZEN

AJOLAIXE ICE - CREAM l3 SIMPLY

i FllRE MILK CUMPANY ‘

one0eovvovooooovo0ovoooooooooooooooooooaooooooooo . vvvvovvvvévveOeooov

lluv routine that stands stands the

"I r1". q

5.4%!

‘l’ 2v‘! ti-sl lit t me. Vi: “l; ll:- IIIIT)‘ a full line of 5'1: BOOK NO. 2 i _HRE' PROOF_ 4 _ I 1 Sliingfes and Roofing I-..l.')‘|iI .\ll(|'lll\‘ I

at vri1v low prices. n gill. \\ilf ('.‘irler's first’ ~- M» "l"ll»~l""ll1"l-|- StcinleyShaw At Peardeii

Ilardivare Merchants

I i

"l‘ll'll linpeiinls lrivin I‘llp to Pelt.“

VJOOL PULLOVERS $1.95

made from Pure Cod Livrrl

l'l.i-_-.'i'i~ ‘ oii.

tirlav . . t-iiiiiiriiiil‘ only.

l-l- l-- WORTHY Ii"l Queen ‘lrrrl. Phone 271

voooooso~ooaooooooooooob

iQi en St. Meat Market , II. Frill-IRS Phone l3lll ovoooooooeoooooooooooooo

Seasons (‘hange -— and so do your

, .y . ; . 4 i _ _ V, ‘H’ \‘\|';'!"L\|‘y': (Lfrxlllum I)'.r,vi(~;|;l“l'l;l your layvs need a (‘hﬂllgo ‘Til l ‘Il‘.» pi-r Iloz in This Week. I

. - — l

P i.. l. COOPERATIVE’ J- lxyTffzfflrlfﬁTT0N l’ " ' "‘~""“" " I57 iti-iii st ‘ ‘ ‘rimm- ItPﬁ-l i

Wvj-iii-iiilh Street. Phone I75] ' ' " '

4009000000QQQQQOOQOvQ~OQQ9OOOOOQ00069000009000990

i lii Illl\

i i i

‘COME IN AND SEE» ALL YEAR 'ROUND m" m“ “ml” (""“""“ I ou may have beautiful fresh flow- .‘~t'll\ for S] L95. ri s in your home. (‘all and see the

iliil l’ lllt‘lll f-"om v1 1 i=1 lllilllﬂllFllﬂlIl (‘iJtii-r Kent and (illill (ieorge S15 A.‘ ,.,__ w __l uoooooooocooooosooovooo i .1 ll'- y i nun“ LltuIL i -. ., ' .__“uuHHH Quality Baked Goods: . . i r- i, ‘ LU ' (all lll ailil inake your selections] i ‘i .u i1: Llii g your lllllll iiui wide ulrirly ot takes alill mi _ i.i ii_\. “c llt‘ll\1'l. . I’! lll'l Y »— IKIIHXI. ' . lIi. .. - ~ - $4.111 Stewart s Bakery , ,/.\_i_~;\"5 l “ll l‘llti'.\l‘. zit. I‘l{l-.l£ DLILIHERI’. H ("|iU\~-':\ oeoooooooovooooooooooaooI i'i Irre llillvriy Q rj ~44$O'IIOOOOOOOOQQ ‘ 1 r v19,’ (“mp I sii i.i\i- stllilt‘ t'.\<l‘|l ioiia i “I wl i i .llt'!l\ tllii- "Hip? i l.\lllf'\ in tiimiin iiilu-il “atihss t i ,.,, t ..i.- high; lllll. ,\.k tor M‘; ‘l Tim"; l" i I H \». ‘-tlll;{lltlll\lf laillps for -‘-' "e "l *"‘“ M" Juul" _i .i--_i .iiitl are guaranteed liy us. -L'ji..'i."."'ELL co. , 1“; "WWN , , h“ H,‘ i- W‘. “p, iall l-.i-iit Bilvl‘! . ‘ Jeweler ‘I U ' ooovoov ~00 00000 000000; n: i, f, ' . ‘""‘ '3'] S Restaurant .\'ii-.i is tlii- time to get your silpply ol i; . ‘l .I".l in I-ire llalli . _ ii.ii~iiiiiii weir i M P E R l A L S llo nil-t oiiLi-il .\I(‘;II\ i i‘:;.‘=t'i."l lilllhl I.lll'l('h('.s' (ict those IIII‘\ in shape for the il-iili-rilto Prices‘ i H’); EHUW’ nblﬁél- “OIOO'>QOOOOUOIOQ

85 Pownal Street.

. l‘: ilirll allll lti inch.

oooooooooooooooooonrwv ' PI-"illl-S,

EXPLANATION 0F CONTEST

liach of the above firms have published an advertise- ment in todafs Guardian. These advertisements appear in various parts of this paper and may be easily identified by the zlianiond border. The (‘onteist Editor leach liritlay, A-A€O

ll will be noticed that.

will zilso publish in this section an article featuring one or more of these ..

an extra or surplus word has ‘been purposely inserted in some of the “DIAMOND I litiifiril xiii" advertisements and Feature Article. These | iiords, when arranged in their proper order, make up a slogan or trizdc lllllilsl.‘ used by, or zippropriate to, one of the above zldverlisers.

y.UQOOO¢QQOOOO906000QOO‘$0OO0O§90400§§QOO§OO§§§O§§Q

i How To Enter

of the business concerns spomol- ing this Contest, indicating that llIl.~.llll‘.\S had been transacted with ,at least one of the firms listed iiiiti- the naiiie ot the advertiser in i abilve, l-"ithin the pait two weeks. \\ll|l\I‘ aniiiliilleenliiit or Feature’ Iiaeh week six replies will b! \liltll‘ a ivord was Inserted, along ilraivn from all received and slx with the i-\tra ur surplus “DITA in _ awards will he given in the order i.|ili individual one“ Also arrzulgt- iit their drawing:

llu- winds to form tho slogan ori I.~.l, $4.00; 2nd. $2.00; 3rd. $1.00;

‘RUM; 'l'l.'I'I\.'~'l'llI-j" allvt-rtiscmrnt lll this papci. and Iii-attire Article section. contestants mus-l

traile p'lr.i\e aiiil slate the atl- m‘, $11)"; 5th 50¢; 6th‘ 50¢

vertiwr to whom you think the.

~li~eaii belong» i "i... must reach the Guar- Tln-n attach to your solution a e not laler than noon o

receipt oi counter slip from any one l 'l‘hursilay' of each week.

990006000000600000OQOQQOQOOOQQOOOOQOOQOQOWVOO-QO-OQ

IJWPOR TANT!

As all prizes will he given in merchandise or service orders, it is I.\lI’(lIt'l‘.-\I\"l‘ that. you state in your reply the name of the advertiser upon whom you WlSlI the prize order tl"lI\\‘II.

'l‘hcrc is no limit to tlic number of replies any con- testant may send in each week. but each reply must he zici-ompzinieil by a receipt frilm one of the sponsors of this contest. Bottle caps, labels, and wrappers are not receipts and l not he accepted.

Receipts from zidvertisers, or other firms, not listed above will not be arcrpteil.

.\ll replies should be addressed to the

Editor, I)l.\.\lt).\'l‘ 'l'I{I§i-\i'§l'ltl€ Contest, The (luardian, Charlottetown, l‘. E. Island This (‘rm/est ls Open To All Except Employees Of The (‘liarlilllcluirli Ciiirirrlilin ilnd Their FYIIIIIIICS.

OQOQOOOQOOOQQOOQOQQ40004 QOOO'QO£O'OO§Q>O—O-O—Q-G§O-§OGOQ

I i

l wide ran e re now have I‘rojirtoi- for .~.i.ine $124.75. g

Iivlra lilin~ for illiolc about Illl ll. PHONE 269 17.3 l villa. ‘ James Tait n r~ REDDIN QROQ- FLOR,“ PIIUNIC Rt}

“The Old Reliable Drugstore” 37 “"3 “Wm”-

OQOOOOOOQOOOQQOOOOOOOOOO QOOOQOQOOOOOOOOOQO40-OW41

FEATURE ARTICLES

ROOPS LIMITED

When moving IuinIlilrt~ i-all us. llau- our sltiili-il rrnflainicil repair and liphohtei- your furniture now.

HENRY lVlacFARLANE

Tly the Ne iv Concentrated sl !'l'.l{ NI l).\' at iiur prior: 2 pkgs. tor ‘Zlc.

l'l< Ill hi ‘Elie.

-.~i (gqlllllpﬂl Meat and kit east ol Montreal is oii Sllllllyalde, at. I25

'l‘|(l.\' .\t).\l'. lll liars for

.~i: liati-rl Citation Street, Charlottetown.

R I X ‘S GR OCE R Y IEOTII KPORIES 3R I.llll,';'\\(Il‘lll Avenue

Roops Limited is one of the most proore~sivc firms in eastern Canada, and is a worthy example

Phones Illﬂl and 10232. oi lllll‘ home iiidutry- This up-, (‘oi-iii r (lull-ii and Kent Sirrets lo-iliii-inliiuti‘ niieat and fish pimnx, “m; “mi 14,1); market l.\ ei-pable of handling thei t‘tl'l'l‘ l‘.'i"ltlt‘ and is being more‘

°"'°'°°"*"*°**°¢'~¢i lar _ patronized as time goes on. ltlltlps Limited were the tlrsti

Jl :11‘ .\llltl\ Iul)

LADIES, to Illtl‘(.(lll('t". electric meat and?

llrih retrigeralion to the ietalli

SHOES iii?" iiilaiiii“ "'iil$“°°'i£§§aw§i§i§

.\:.-i- them at FiIOIXIEEQ plant of this kind In PURDH: ' i’ ERUUSON Pliiiiil‘ LgllillldtlNelll ls the """""°""°“"°°" eciiiiil iiiaiinuei" of this concern] C L E A RI N G A L L and is well known throughout the i hoilvellirs -- Novelties and Ix-ilzil“ligpmrgnxaagfigﬂlghasblgiile; (llytfzk. u and [llll-S fact is largely responsible

for the unusiual success of RDOPS Limited. _

Employ-ed here also are some of the 1.. ands leading meat and fish experts. It is a troll known fact that. there are right and wrong \\'-'l_\.<, .0 cut and prepare both meat

CRICHTONS LTD lll (ii-eat George St. Phone I20 OQOQQOOOOQOOQOOOOOOOQOQQ

ARRIVING DAILY

New Shipment of

Tl/‘HPJ SET$—$2.95 i||nperia| Biscuit Co“ Ltd FELT HATS gigging!Ermm/‘liieiyoyounﬂvbixigstft: Fi- P- SlMPSON In $5M"! mhéirjr~lmd “n” hm“ shred‘ that your ‘purchase has been Queen .~~lri~i t, Phone 236 ‘ooooooooooooooooooooooov pnfyyyq. m4 lllFllﬂlPfl fmtl arranged under the. SAUSAGES Per Lb-19c‘ THE GLORIA 3,12“‘;,j§f§;{“;§,,;?;}"“‘°"‘ ‘m’ “‘ 2 1 i' “llllt by us IIDIII iarrfully selected Cm"- Quﬂ" “ml Rlrhmond giro“! EV"?! llollfwllll‘ D knows how M s, i; ,,.,.y,,,|.| _\-,.,.(|,. rum-nu“ i i-tioiei- young pork. You'll Illu- them. """"“"““"""" dlieoiiragiiiiz it is lo receive a

title roast. or steak that has been ruined in the cutting. This aI-o applies to fresh and cured fish. Thoroughly experienced meat and ll>lllll0fl soc to It that. all orders are properly cut. correctly handled and properly delivered when you (>l'.'l(‘I‘ from this modern store. Qualify is the watchword at Roops and NILMECNPPJ ts a real booster of I<'i'll(l products. Romp: Limited manufacture and cure all lhrir t">\'ll pork products. =lich as Bacon, Cottage Rots, Piot-

Ofl! LOIV OI IIRIII-IAD I-INABLICS ['4 Tl) GIVE YOI’ Q \IiITY IUUIIS ,\'I' l.()\\' PIIICI-Ih. S- N. KAYS Phone 65 vooooooooovoeoooeooooooo

tlur new equipment enable-z us to ri-i-aii- IlIlW of all sizes Including

Whitlock Tire Service

The Central Guardian

STEWARTS YEAST mike! bet- Lblil-U-li-t!

ROBIN HOOD FLOUR Milled from washed wheat. for your satis-

ter bread. faction. I..-I0'l5-7-28-i.1

CONFIIDERATION SIJRANCE.

LIFE IN- L-6789-7-l2-3l2

IZE NYAL 2 I-‘OR 1

this iveck at Wortlfs

City, and other Nyal L-’l56-10-1-l1.

PATRON [satin all | Drugstore,

Drugstores.

IIAMPTON UNITED CHARGE.- Rcv. D. J. Morrison, Minister. Ser- v ces on Sunday, October 3rd as fol- lows‘ Victoria 11 A. M. Bonshaw 3 P. M. Hampton 7 P. M. Raly Ser- vice at: Hampton. L-Iﬁil-IO-I-lt.

BIBLE SOCIETM-The annual coliection in the interest of the British and Foreign Bible Society will take place on October 5th. 6th, and 7th. Your kind and generous support. to this effort is invited. Col- lectors will be calling next week.

L-l52-10-1-1l.

BRADALBANE (‘ONGREGNPION —Rev. Arthur Wallis. B. A.. Minis- i IEI‘. Sunday October 3rd: 11 a. m. l Pose Valltyv; 3 p. m. North Gran- ville; 7.30 p. m. Pleasant Va‘1cy. Pnsliyrvod Si-iirlei- School and COII-

. grcaatimiel Ra Iv Service. Rev. i (‘iv/wee itvvrs of Simimerside. will be the preacher at all these services.

i LI60-10-1-1i

IIFNTI-TII RIVER. UNITED (‘IMRGE-Rev. W. A. MacQuarrie. B. D.. Minister. Services for Sunday i nrl. 3rd. will be at Hunter Rivcryat i I1 a m.. and ‘lpmuat Wheatley Riv-

OUIUBEK 1. 1937

‘n. ii: 3 imam N0rll1“'lltshil‘eat7_.30 The evening service at Himter Riv- ‘ er will be under the auspices of the w. M‘ s.. there will be special mll- i i sit‘. and Ml‘ A. S. MacKav of Sum-i mGr51Cl9 will speak. LI65-10-1-1i

Personals

, My mi, shpﬂn or Boston. grand-i m“ 0f M'5_ Perry Polar. is visiting" Charlottetown. the tZllPst of Mrs. George Rogers.

Mrs. Edward Cobb of Bnnaori leaves this itiorniiis: nu a vist tn~ friend; in Boston. Mass.

Mlss Pose Clo iiinn. of Solub- po"t. returned Tuesday evening from a three iveeks visit. in lFIWIdS and relatives in United Slates. Dui-‘nc this Fm.» she attended the annual Convention of “Jehovah's Wltlieesrs’ at Cleveland. Oihin. The number of rlcleizntcs attcndint! thl< convention tlfs year was llD-i ward to 35.000.

"FLYING TIIIEVLS BUSY

Chinese have given a modern name to aizil; thieves that have been active In Pciniriiz recently. 'l'll'\v are railed “firing tihlevos," 'I'lir~v ere able to ivalk on roof loos with irresit azifityi and to vale walls yvith the art-latest. of eme- Chimwe newspapers say they are ‘hard to capture."

Eastern Guardian p

. moans noon noun makes‘ lovely light, loaves of tastier bread L-1075~7-2Fl-i.l

..'SUBS CRIPTIONS t0 the Charlottetown Guardian may be handed to their Rept. Archie Humeﬂ I i

In Memoriam/ i

i‘ i DIR. “CAI/PER BICENTEE i

Many friends and relatives i throughout the ' province were saddened at the death of Mr.

Walter McEnlec, WIIO passed away at the City Hospital on Sunday morning Scizitcnlbtii" 19th which he had entered for treatment. ten weeks before.

Great. hopes had been held for his recovery until a few days be-

fore lils ileaih ivhen it became‘ evident that death was itear- l-Iavlng received the last. rites ofi

his church a few hours before his death and fully resigned to God's Holy Will hisspirii. winged it's way to his heavenly father.

His life was an exemplary one. Of a kindiy and cheerful disposit- ion he was loved and respected byi young and old. Ho was born and lived in Auburn where he worked with his father at tltc blacksmith trade which he loft to _work In the C. N. R. shops in Charlotte- town iivhcrc for five years he dis- charged hi; duties faithfully and made many friends. .

He returned home to resume the blacksmith business and care foir his aged father. '

Ilonesti and obllglng in all hts dealings his memory will long en- dure.

There are left to mourn, a mrrowfiil wife, nee Edith Curlcy, and four sisters.

Hts funeral under the direction of A. A. Hcrieccy. was Tuesday September 21st, from his late residence to the Fort Augustus church where a requiem Mass was i celebrated by his beloved pastor Reverend D. P. Croken. D. D. after which his remains were interred in the adjoining cemetery.

The poll-bearers were, Raymond Boylan, aghan, Edwin Ciirlcy. Damien Lynn, and James Carley. May hts soul mst In peace.

i i i

Messrs Patrick Call-

ted Meat, and the famous Room Sausages-

Tivn telephones. 3R9 and 390 are ln service here and your oxdei-s will be delivered quickly to any part of the elty at no extra charge.

A generous assortment of she‘f groceries are also stocked ~t Roop: for the convenience of shop- pers and with each purchase i any article at this store custom- ers rwelve free entry slip; for, the Diamond Treasure Contest.‘ Ynu are also Invited to draw your prize orders here L00

Slurt with the ﬂoors —- that’: what interior “decorators do. And

start right . s n . with one of the m Gold Seal Rugs which are now on display. Their gorgeous colour- ings will strike the keynote for the rest of the room and their modest cost will amaze you.

I IHYGIJAIANIIII! ~\ DII lmiunmtwi ,

The puller-n i/Iuvlrulod iv ‘ \ “HUNG nova". \~ (Ioripulcilm (will, Soot Ru .\'n_ L31. The Hall unrier is No. l5’?

smart, new Congoleu

Remember

. . . there‘s no tiresome heating or sweeping with a Congoleunl Cold Seal Rug-w! damp mop keeps. it spotless. It lies ﬂat without fastening of any kind and gives years of trouble-free service. Vi

Congoleum Cold Sea] Rugs range from the small ll/gxfl fr. mats to the large 9 x I5 fl. rugs and are sllrprlnirlely inexpensive. A (ix 9 rug, for example, costs only

$5.65

Congnleum isnlm nmil-

able in yordgivods where

romplvteﬂoirrs llnre lo he cumin-d:

sit your dealer’! . . . but insist on seeing the Gold Seal which is aﬂixed to the surface of all genuine Gold Seal Congoleum. It is your only guarantee of complete satisfaction.

CUNGOLIZLTAI CANADA LIMITED MONTREAL

We Carry a Complete Line of

ONGOLEUM RUGS MOORE ,& McLEOD LTD.

Select Your CON GULEUM RUG

From Oar Complete Stock

S. A. IITacDOIMILD

Call and Inspect Our Display of

CONGOLEUM RUGS BRA CE, lifcKA Y & c0., L TD.

SUMMERSIDE

For CONGOLEUM RUGS at LOWEST PRICES

s... PRO WSE BR OS., LTD.

See llur Fine Selection of the Latest Designs

R. T. HCILMAN LTD.

SUMMERSIDIE CHARLOTTETOWN

cozvc 01.5w 1 R UGS O [Aqggp F. A. Stewart Jones

. R ‘ unite» ;ii8is$£‘“2i¥§. ‘SAY IT ISN'T S0’

American experts opinion sup- ports the finding of British Mln- istry of Transport. ofticlnls that women drivers are definitely tn- lerlor to men.

Early thls year the Mlnlst y nn- nounced that 30 per cent of women

THE ROBERT

drivers were falling their drtvlng test compared with only 22 per cent of men failures. Now Burton W. Mush. Amer- , lean Automobile Association trot- ~ flc engineer, reports at the end of n year's driving tests on men and women between twenty and forty years old. He says

“Brim: chlvllry and mythologi ulde. Mr. Average Man ts bettc equipped to handle the wheel."

Men, says Mr. Marsh, have bet tel- vision. are not so earlly btlndec and flustered by oncoming head- lllglzlta. concentrate better on th