Men Getting Little More Recognition Ac. Shoppers

fly FORBES RHUDE Canadian Press Business Editor

Men are getting a little morelHI1iI'keUnl; consultant. said:

recognition as shoppers.

in the past there has been a tendency to regard them as dumb appendages of the "little woman." who-according to some weird, wonderful and misleading figures vwas supposed to decide how 85!

per cent of the family income wapdoubledly is about the same. i Prospects are that this process and continuing. no longer could.

spent 1

ally.

United States have almost duub. led the level oi personal consump. lion. Yet it took over 200 years; to reach

able.

Mr. Smith said many cnmllllllei still base their forward plans at- most entirely on enginzering. 91'0- duetion or f i ' considerations but basic factors were making it increasingly difficult t ooperate

Charles W. Smith. New York ”In the last 10 years we in the the

level achieved in

Annual Meeting Of King's Co. Predicts Decline In

Hospital Nursery Club Held

ITIITIP Ttjgular and annual meeting tess served refreshments. assisted " I 9 Numtfy Club of the King'I'.by the committee in charge.

County Hospital was held on Mon-T

day. January 7th. a tthe home of T

MP5-I Roy Gillis with an attendance '0! nine members,

I The minutes of the last annual meeting and regular meeting were lread and approved. l - The financial rr: ISBIISINIOFY bank balance for the- year ending 1956,

IPIows To Early Today In ,,.,., ....,...., ,;Souihern Kings

All Bllempl to keep main high-

O1'TAWA ICPT - The domestic demand for fish will increase be- -1' en now and 1980. says the Gor- 'i' ii r mission on Canada": eco- nomic prospects, but the number of fishermen will decline. So will the number of centres in which the industry is based.

Resume

menls.

port to the government Thursday sixth." that fishing and fish - processing

Number Of Fishermen

3. Greater capital ieither from within the industry or- through government enabling the industry to take ad-I some ,' ,, vantage of technological develur.'-I5""'P"0"-

"By 198)." says the report, "it- is estimated that the total num- The commission said in its re- ber of fishennen will drop by one-

"In spite of this anticipated de-

Monday. Jan. 14. 1957 The Guardian. Pogo U

of fish in Canada was less than to Besides the U.s.. Canada In! per cent of that of meat. poultry important export markets In Eli'- and eggs taken together. But ope and the C '” Calldla l "with the anticipated growth in because of her economic pro!!!”-9 Canada's populaiton total domes- and the outlook for alternative Oil!- tic demand will increase and this ploymen for displaced fiahdmeu. ill probably be companied by should not use artificial aids. 5003' increase in per capita con- ties. or exchange or trade barriers

to protect her fishing industry.

investment. t

assistance. W

-.-...-. .....:. . -. .

SIRENS SCREAM!

1947."

that way.

, now

account for less than one per crease in employmem total

Canada un.iwii.LiNG 'ro TAKE CHANCE! Markets that once were stable

The situation in

Among recent re-looks at thedof more and more goods for inorebe taken for granted, for change

male shopper is one by Ernestlanti more people will continue,

J. Spence of Toronto. presi” of; Canadian I-loood Products. given at the "marketing-for-mam aizeiuent" seminar held onto Friday by the Toronto chap-I ter of the American Marketing As- sociation. He said:

”Self - service in stores hast brought a great increase in family shopping and a tar. far greater participation by men both in doing and influencing retail shopping."

Perhaps it was significant that in a full day spent discussing sell- ing, relatively little was said about either men or women. as

such-but much was said about-

people-

The manner. for instance. In uhich people have bettered their standards of living in a very few

Ltd., of the University of Wcstcrn On- .tario's school of business adminis- tempt! 0' Change In Canada II” in Tor. tratlon, stated:

ihad become the characteristic of Professor Walter A. Tlit)l'np.s'0nlthe age.

Professor Thompson said the

accelerated Competition is will- ”The total market is fziniastic- ing "1 Nike Ch3"C0S- FOFEISII C0?"-

ally larger than many of us oncelP8llI93 Sllelld IBFEE 31110111113 I0 . contemplated."

break into the Canadian market However. though custonicrs may and many are Willing to Eamblc

'be hungry for goods. Companies on Canada's 25-year growth. are also and One must not only have goods. ecutive ;but one must create a desire for.0il Ltd.. Midi them and a desire stronger than that for the many other things rel per day of motor gasoline for lthat are being offered.

hungry for customers: Illustrating the amount of cap- competition is razor-keen. . ital need today, W. 0. Twaits, ex- vice-president, Imperial

"To provide one additional bar-

sale to the motorist at the service

To meet this situation. the mar-station. the oil industry must in- keting men at Friday's conferencclvcst in marketing, manufacturing plumped for long-range marketrand transportation facilities ap-

istudy beyong anything that has. proximately 35.000. This doesn'tEmL,mbers '0 hold mm, meeting at

been customary in the past. and : include the cost of discovering and

years was pointed up dramatic-lihcir arguments sounded unassail fproducing crude oil.”

TIMELY NOTES ON Fllli TOPICS .

New York. an estimated .50 per cent of raw Autumn Haze collect- ion was sold with prices in line with currrcnt market. Interest was strongest for better quality goods while commercial types met re-

Soviet Russia has recently ad- opted a number of laws aiming at protecting wild animals in order to increase its fur production. Aiming the newly protected aiiim- als are reindeer, plar bear and wal rus. This is in line with Soviet policy for the past quartcr of a century of expanding production oi fur-bearing animals in areas lliat had become depleted through indiscriminate killing. An out- standing example is sublc, the most expensive fur in the world, which thirty years ago had been reduced to very small numbers but which now are reputed to be as numerous as they were in the llilh century when Russia invaded Siberia to gain this valuable crop. other furs that have gained through conservation in Russia in- clude mlnk. miiskrat. squirrel, licaver. racoon and marten. Furs now outrank coal in value as a Russian export.

sistance. Much of it had to be

incial government of Quebec ('on- I w”hm.awnI Top price was 5I-”I5oI

tributed 51.000 to the Association for the distribution of prizes among the ships WC” a""m"I "5 m”"w53 runs the largest fur operation in E”al':I"'cIJ dflrkv IG(:ifl'd l'3ll(III"9I'!l'IAustralia. Cornelius Propricty. ISIS? We figgesi IIIfeI'"3- tII'I-'””niI.td.. Sydney. New South Wales- II-II Bi) ch 0:39-P IIIUTITIIHII 8ZeI.iAmong the most important furs R0bPI;vaII" 8:1-I SICC Life'V3- she handles are mink. inarmot, BI -C9 ef ' - ""55"I5- niusquasli, kolinsky, fitcli, water- I”""' enterr A”I"")" Hinelmole, red, silver. blue and white ?vI1?wa':I5- YV9” Nadewv ”"3"”"d fox. The proprietress states that M:I':Iet:I &j”':"3- ,lI33:l Begucbhamalii "in Australia we do not have any R b 3'; ”I;"0 5- 3" 0 9” - labor tension. One reason for lab- ”."V"- Went” brem-l"9I ' or peace is that most employers

”p'"'3- Pm” Benuchamp and C5” still consider themselves workers. ulean. A. Korman. Mansonville. Furthe;-mm-eI we guarantee (wet. , ve months a year employment to

Th” New Y”rk A""'"" C0"" all our workers. We also make

An American woman. Mrs.

wlnlwrsr Cl"'mpl0"' Slclla Cornelius with her Illlshandl

The iinminoiing brought in the following slate of officers: presidciit, Mrs. Horace Fraser; vice-president. Mrs. Leon Johnston: secretary-t.Icasurer. Mrs Vic Pcpler. .'iIrs- Ivor Phillips, Mrs. John 'l'i't-ilcnick and Miss. Florrie Benton were nppiuliited as members of the cxeciilivc. 1 Mrs. Carl Stcuart was re-appoint ed on the work committee; Miss Florrie Beaton. buying t-ommitt-39 A Christmas grcetiiiu card was read from Rlrs. Jaiicl Baker. a former member of the club now living in Cliarlottetowii. I An open discussion took place las to projects for raising funds In ithe coming year. Mrs. Dan Maclloiiiild reported Ethat the cupboards which the club is building in the iiui-scry in the I10-iiflital have been started. ' lliiss Florrie Hci-iton invited the

l

her home for .lanu.'iry and Febru- ary which was acrcplcd.

The lunch comiiiiltee for next lwcck to be Mrs. Vic Pcpler and lhlrs. John Tredciiick.

Following the meeting, the has

-isXsii:izFi"" GUARDIAN

iioui-: AND sciiooi. Tllonthlyl mccliiii: Miiiiluiiiir liigli School Ihionrliiy iToiiighli ilrllil p iii. You tare invited to ilIIDll(I. iiilcrestingl I discussion. I . PRAYER SERVICE - The Week. of Prayer service on Thursday eve- -niiig was held in Trinity United Church. Montague. and was con-1 ductcd by Rev. .l.M. Fraser. The: chair. with Mrs. L.A. ' ' i as organist, sang the anthems "Awake! Put On Thy Strength,” and ”Break Forth Into Joy." Rev. Kenneth Norris read the Scripture from Mark, 2 and lend in prayer

of a very heavy ground drift. Most - roads were blocked shortly after: sunset.

ergency standby basis until earlyl this morning when work will re l aume.

. I I I pro- committee W35" "' s0"”l9"l KIIISS OPOII W!!! l cent of the Canadian economy's, to-lduction by 1930 will probably havei

Landoned last night In the face tal output and employ oniy onelin per cent of its labor force. . its main recommend iions forI

the industry's growth:

lrlucc barriers to lnl(ti'llHIIf1naIi trade in fish A ncccssary since two-thirds of the industry's produc- Ition is exported.

2. doctrine on territorial waters. re- i.

Plow crews were put on an em-

' " v" '- 't l"I'l . . . . DOCK STRIKE ENDS (lIrIll((?ll?T'ge8"2IiLll)(l1IASllsf(IZTIIiI(':IlgLTSl vhsldi.-is to i-.uch higher by I980 than they Wml 3 ”"me "" ms ""'s"'9"” fish closer to the coast than may ire today." , , g and the wuman whose Iuvg

LONDON (Reuters - A dock

strike which stopped work on 13 Canadian vessem

cause of rising productivity . .

strong. both because of popula- i. Negotiations to remove or re- I lion growth and because in-w mi-th-v ods of keeping fish fresh will in- crease its zippeal.

I30”! I" Canada 5nd "I9 U"llFdIinnocent man with I number on Re-examination of Canada'slStates and with rising productiv-

in in the fishing industry slioulii he

BULLETS BLAST

- - - and a town wakes in lSee BHIIIND THE HIGH WALL

creased by some 60 per cent be-

"Domestic demand will be

- the savage story of an

”With stroiig market do-maiidl"

3. incomes of those who remain his back - - - a P1450" Warden

Present per-capita consumption smashed the rotten frame that

ships at Tilbury docks here and left 1,000 TOHSSTTDTEIIIEII idle ended Friday with a compromise pend

ing arbitration. The original strik- ers. talleymen who check car-i

secret of a hundred staincri Vtllll

hid the

l thousand dollars

MOIITAGIIE

Elli-IIUUSE Plllsllll BREAK!

THE NIGHT!

terror to the fury of

A ........:...,

j.

i BEHIND THE

goes. walked out over employ-i ment of non-union men.

REJ ECT HUNGARIANS

BEDWAS, Wales I RCIIIEFSI

claimed housing is too scarce and economic conditions too unstable.

BURN RUSS BOOKS

BUDAPEST (AP A Fifty boys spent their lunchtime recess Fri- day hurning Russian - laiiizuagc textbooks in the middle of a Buda- pest street. Police eventually scat- tered the students - ranging inI age from it to 16. Russian no longer is a compulsory subject in

The 1.900 miners of this South- Wales mining town Friday defied their national union by rejecting - proposals that Hungarian refu- gees work In the local pits They

Inc. Prov. Gov. A. Tax

"The Man Who Knew : Too Much"

DORIS DAY - JAMES STEWART

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COMING FRI. - SAT. "MAN FROM DEL RIO"

imurder - - - a secret that held TH the key to a boy's life! - - - Mg", Tues. .ni:iiiNn THE iiicii WALL - - wed. ti.-rp II the grim drama of I -- Jan. 14. 15. 16 mm in - runs-I-v-I Adm. lpassionll - - - seething with the

lviolence of the innocent and the darnned, the killer and the con- tieiniied! - - - llcre citement to jolt the motion pic-

I lure screen as never before!

MIDNIGHT SHOW TUESDAY - CAPITOL - Tl.l5 P.M

ioa I mu TIILLT ' SIIIIIET no BETTY LTNII JITIIU Llllili

....iuiiii GIAVIII I

is raw ex-

Hungarian schools.

l

I"'"y I" "5 "39"" I" "5 5'm'klf0Idi l strenuous efforts to train store peo- ; Mr. Norris gave the mcssage based ”5I5'aI:ed that "my haihgalncd ple in the sale of furs." She is alsolon the text from James 5.. "The ,"""e ' 3" 375r000Il" earnlngs by excited about new publicity en-ieffcctual fervent prayer of a right- In"?-351"! HdV3"'-93 I0 Shipper! trance media television stating eons man availeth much-" He "PI"'””l"'”"e'3' 35 P" 99"I- that while it has only been with . spoke of the qualities of true pray- We notice that at last week's them a few weeks she thinks It;er, and stressed the need of con-

sale by American Fur Auctions, will be a great help.

lfession and rcpentcnce for sin.

Years ago when silver fox was king of the fur market Dr. Leo Frank had inquiries from Russia for Prince Edward island silver ioxcs to be used on a breeding Ii.l'l1l which was being established ilicrc. The Doctor endeavored to lIl.'tl'((' a trade with the Russians for sables but they wouldn't allow tho export of that fur - bearing iinimal and have not since chan- rd their minds. The present ov- criiiiicnt o.' Quebec must be gven ircdil for a conservation pro- gram which if it had not been put lIlI(I force some years ago would IHIVP found beaver in short supply in that province. Througt conser- l.IIl()fI the indiscriminate thing of hcrivcr was stopped and now the production of beaver has increas- ui tremendously but measu to are taken so that there will be no furth- cr indiscriminate slaughter of this ii-ry popular fur-bearing 1 '

The annual dinner and election of officers for I957 of the For Trade Associulon of Canada tQue- becl Ltd.. will be held at the Mount Royal Hotel on January 22nd. SHARP EYE .

The United States Federal Trade rmnmlsslon keep a wary eye on iiii-riers who by false advertising make claims that are not correct ill regard to furs. A recent instance nf this is the summoning of a San lni-go. Cal.. furrier for a hearing More the Federal Trade Commis- mn. He is accused of mlslabelling mid falsely advertising and invoic- llli! fur products in violation of the Mir Products Labelling Act.

Twenty trophies were awarded at the annual Utah International For Show competition held at Mur- ray. Utah. last week. it was a four rlav show which attracted fur lwccders from all parts of the Unit- cd States including New York State. some 76! mink were en- Icrcd in 48 classes: it included all the latest types of mink beln pro- rliiccd today. some of which are not yet on the market. Live. beaut- iinlly colord mink rang' from Jot blacks through new mutations of blues. browns. light tans. past- vls and others were displayed. WIIJ ll4'..N were awarded trophies made of Utah copper.

The people of Utah are remark- able in that anything they take up seriously they make

is

riples and practices are in accord one with the Itlldlltl 01 and road-

Drodtsetinaof theqoantittaathat ont!ialMlAaaleU!

553 tisiri

'5 LIFE! i-

X

I so paces! so wavy! irII-IIs”""ii”iim(iv l i" ii

To ioin the Navy sea the Special NAVAL RECRUITING OFFICER

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