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THE GUARDIAN. CHARLOTTETOWN

QQMLMATS" are pleased to ‘Announce the

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Another New Department, The

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BARGAIN BASEMENT

Another First by smnttnzntrs, not just in Prince A Edzvard Island - but the First IN CANADA to introduce a‘ completely automatic bargain basement.

uy Al: Your Cwn Price

Ail merchandise in our Automatic Bargain Basement isidiscounted 20% at its first appearance-

and automatically reduces 10% every other week until that merchandise is sold out or reaches the maximum discount of 90i°/t'>-—Sce "HOW DOES THE AUTOMATIC DISCOUNT PLAN

WORK?"—-on the opposite page. -

Additional Merchandise is added every Week

Acqualnt yourself with the Automatic Bargain

Iasement Merchandise" Tags-the discount,

regular value and sale price are clearly mark-r . ed. -

Ifhen does the price of the merchandise reduce the 20%?‘

WHEN IT FIRST REACHES THE BASEMENT FLOOR. When does the price of the merchandise reduce the additional ‘O96? EVERY TWO WEEKS THEREAFTER i A What merchandise i: for sale on this opening day?

‘st: THE OPPOSITE nee.

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‘TUESDAY, NOV; 18th

9.00 A.M.

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Price Quqlfty

NOVEMBER ' 1e, mg

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