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Ask youraelf before you buy! Can any car he truly up-to-date without a V-8 engine? Look at the record . . . 1953 has been the greatest selling year in all. V-8 history-especially for Ford of Canada eV-8'5! For 1954, other car makers are introducing still more V-8'3. But ills still true . . . to date, ONLY Ford of Canada has succeeded in offering Canadians a V-8 in every price class . . . including the low pricefield!

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Again for ”54, Ford of Canada steps ahead with Canadais newest V-Beby Canada's most exper- ienced V-8 builder-in the completely new, advanced-design 161-Hp. Overhead-Valve V-8 Engine whirh now powers the brilliant new Til Monarch and the superb new '54 Mercury. Back of times future-keyed power plants-back of mv-ry l”or1l of Canada V-lleis 21 years of V-3 leadership . . . nearly l3.000.00l) Ford-built, rm'mvr-In-mml Y-8's . . . more, V-ilk than have been built by all other inukcrs combined!

COMING SOON! i54F0RD V-3 JANUARY 14

EVEN MORE POWERFUL!

'5e2E-We JANUARY 15

V-8 (lF COURSE!

Todayn. . and Tomorrow.. . A costs you less to own! 69) A Yes, thousands of Canadians are discovering it for themselves, on the used car lots and when they "trade in" . . . a Ford of Canada V-8 is worth more when you aelliit, and by a substantial

NOW ON DISPLAY AT YOUR DEALERS amount. What's true today will still be true tomorrow! Canadians are a "look-ahead” people

. . . just as the automotive industry's trend is to N Ew , 541" 0 n u h' .l N Ew ,54 M "Y

h v-s, c .r - ' h' 5 - i , . ;":fmnc:”mf,l:3,;fl:;":;":h::,';'lf;,':)g :aI:':of"I3:.;';5 WITILCANADA s uzwtsrv 8 161 up. ADVANCED OVERHEAD-VALVE orsucn

of Canada Vs8ls are UP 6873 this year!

F0121) OF CANADA

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